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Trademarking 101 Ebook

Trademarking 101
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Title: Trademarking 101
Description:

Table Of Contents:

Introduction
Chapter 1: Trademarking: What's That Mean?

  • Trademark Rights
  • What Is A Trademark?
  • Tell The World About Yours
  • Defining Trademarking

Chapter 2: The Benefits Of Trademarking

  • Deterring Others
  • It Provides Protection
  • You Get Great Recourse
  • Strong Brand
  • You Won't Be Sued

Chapter 3: Making Your Trademark Unique

  • What They Look For
  • How Unique Is Unique?
  • When Conflict Happens
  • Free Searches Found Online
  • Pre-searches
  • TESS
  • US Trademark Search

Chapter 4: Creating A Trademark That Works

  • Fanciful
  • Considerations For Brand Names
  • Arbitrary
  • Descriptive
  • Suggestive
  • Generic
  • Brainstorm
  • Ideas To Spur Your Trademark
  • Making Acronyms Work
  • Make It UP
  • Speak A New Language
  • Can't Do It?
  • Getting Trademark Clearance

Chapter 5: Hiring A Trademark Attorney

  • Application Help
  • Help For Trademark
  • Chapter 6: The Details Of Trademarking
  • The Cost Of Trademarking
  • The Timeline
  • International Trademarking

Chapter 6: A Bit About Intellectual Property Law

  • Trademarking Today
  • Where Did It Come From?

Checklist Of Trademarking
Conclusion

Ebook cover: Trademarking 101
Trademarking 101

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Editor: Alex Smit
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