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 | THE ULTIMATE, NON-LAWYER'S GUIDE TO COPYRIGHT INFRINGEMENT IN RADIO COMMERCIALS Ebook | |
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 | |  | | E-book Category: Business
E-book Title: THE ULTIMATE, NON-LAWYER'S GUIDE TO COPYRIGHT INFRINGEMENT IN RADIO COMMERCIALS
Author: Dan O'Day
Book Description: Why I Wrote This Book
Not a week goes by without my receiving an urgent e-mail from someone at a radio station or production company, asking me to "settle an argument" regarding copyright laws.
Typically, the client (or the sales department) is insisting on using copyrighted music in a commercial. The producer thinks it's illegal, but everyone else keeps insisting "it's okay; everyone does it."
Finally I decided to create a single, easy-to-read e-book (PDF format) that answers all the questions you might have regarding copyright law as it affects the day-to-day operation of your broadcast station or production company.
Note: I realize you don't have time to read a dense, legalistic textbook. Although it answers all the copyright-related questions that come up in your radio station every day, the entire e-book numbers just 30 pages. No fluff, no filler. Just the information you need, at your fingertips whenever you need it.
But if you judge a book by the number of its pages rather than by the value of its information, please do not order this!
I began by interviewing a nationally known expert on copyright law -- an attorney whose work has been cited repeatedly in arguments before the U.S. Supreme Court.
After a brief review of what a "copyright" actually is, our expert addressed every conceivable permutation of copyright law questions -- every issue that you've wondered about in the past or might face in the future.
For instance....
IS IT LEGAL TO.....
• Air a commercial that uses a copyrighted song and/or performance?
• Air a commercial that features a copyrighted song with your own original performance?
• Air a commercial that uses a copyrighted song that you have rewritten to suit the advertiser?
• Air a commercial that uses only an instrumental version of a copyrighted song?
• Air a commercial for a musical performer's local concert, using recorded examples of his/her music?
Hint: This is not covered by your BMI or ASCAP fees! There is a way to do this legally, but very few stations know how.
• Air a TV commercial for your radio station, featuring some of the music your station plays?
• Record a TV program's theme music and play it on your airwaves?
• Air a commercial for a nightclub that includes copyrighted music representing the types of music the club plays? (Even if the club itself pays for a license fee to play the music in the club?)
• Take music that has been licensed by a national advertiser for a national campaign and use it to create a recorded commercial for a local affiliate or franchisee of that national advertiser?
• Present a dramatic, on-air reading of a copyrighted book?
• Use "drop-ins" or "wild tracks" recorded from TV programs?
• Use "drop-ins" or "wild tracks" recorded from movies?
• Broadcast something you've recorded from another TV or radio station (e.g., news report, news conference, portion of an interview, etc.)?
• Broadcast a sporting event highlight recorded from another broadcast station?
More... | 
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