Marketing ebooks
Title: The Ultimate Guide to Understanding Your Logo – How to Prepare & Print It Perfectly
Description:
The Ultimate Guide to Understanding Your Logo - How to Prepare & Print It Perfectly is a eBook that breaks down the fundamentals of what and how your logo should be and look. It describes everything from the acutal font you should use, to the size it should be, to the colors it should be, all the way to what format it should be created and saved in.
All of these play an immense role in creating the PERFECT brand logo. Fonts that are too big or squished together will be harder to read and might turn someone seeing it for the first off immediately. Colors are EXTREMELY important in not only your logo, but anything to do with your brand. There are countless studies on colors and how they affect the human thought process; some signal negative effects and others positive ones, so this is one of the most important parts of your logo creation process.
The format part of it is for when you are trying to enhance or enlarge your logo, which could be the case for various reasons. Using the wrong format will cause your logo to appear pixilated and blurry when trying to increase the size of it. You may not think that's a major concern becuase when would you need to make it bigger, right? Well one example would be when printing it, or having it printed, for promotional or marketing events, maybe like a booth at a trade show.
These are just some of the items touched on in this eBook. There are plenty of other things that go into
... Click here to read the full description!Ebook Type: PDF
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Title: The Top 34 Tools for Managing Your Virtual Team
Author: My Virtual Workforce
Description:
Ebook Type: PDF
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Title: Cultivating Customer Loyalty: Seven Sound Strategies for Your Business
Author: Jon J. Cardwell
Description:
Discover some helpful marketing strategies for cultivating customer loyalty in order to be the business in your local area when your field of expertise comes to mind. By cultivating customer loyalty, you not only retain a valued client, you instill in their hearts and minds the trust they have already gained from you after having made a purchase, whether it is a product or service. Thus, you promote more than just a word-of-mouth campaign; you create a team of eager evangelists who laud your business to others.
Customer retention is the goal of every business. Your current clientele are your recurring profit base. They also provide the greatest ROI for your advertising dollar. If you're not aiming toward customer loyalty and client retention as your endgame, you'll lose at least 20 percent of your business and have to work 80 percent harder while spending much, much more than you'd have to in order to produce new customers.
The tips and tactics contained in this eBook are proven marketing strategies you can apply immediately to your business.
Ebook Type: PDF
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Title: Comunicação organizacional: externa, responsável, multidisciplinar.
Author: Gino Giacomini-Filho; Elizabeth Moraes Gonçalves
Language: Other
Description:
Este livro, editado pela Universidade Municipal de São Caetano do Sul (Brasil) discute a comunicação organizacional focando seus aspectos externos, responsáveis e multidisciplinares.
Os aspectos externos são dedicados aos públicos ou stakeholders externos à organização e que impactam ou são impactados por essa comunicação.
A obra contém diversos textos que mostram ser a comunicação organizacional algo atrelado, atualmente, a uma atuação responsável, ética.
A multidisciplinaridade é também algo típico da comunicação organizacional, pois como mostram os textos da obra, há interfaces importantes com outras áreas do conhecimento como informação, psicologia, sociologia, direito, meio ambiente.
São 13 textos que conferem uma ampla abordagem da comunicação organizacional priorizando a realidade brasileira e atual.
Ebook Type: PDF
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Title: The Fastest Way
Author: Bacak
Description:
How To Get Big Results Online Fast.
The Fastest Way - Secrets Of Warp Speed Internet Income Revealed!
This ebook reveals step by step how to get big results online fast. If you haven’t started taking notes or highlighting text, this is where you start.
Bacak is going to share with you a formula and this exact formula is what he used to make $2.1
million dollars online in one year.
This ebook reveals the best method for internet marketing.
- Subscribers + Clicks + EPC = $$$
- If it does not have to do with subscribers, clicks and EPC, then do not worry
about it. - The formula will not work if any of the X’s in the equation equal 0.
- You must follow the equation in the direction that it’s going to make money, i.e. you cannot start at EPC and work your way backwards. You must start with subscribers, then go to clicks, and then go to EPC.
Grab your copy now.
Ebook Type: PDF
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Title: Comunicação orgânica na sociedade
Author: Elizabeth Moraes Gonçalves; Gino Giacomini Filho
Language: Other
Description:
A comunicação orgânica é um termo recente e que veio agregado à comunicação organizacional. Seu intento é criticar a comunicação funcional, setorizada, hierarquizada e, a partir de uma visâo mais ampla, encarar a comunicação como algo interativo, coletivo e valorativo.
Ao se transportar esse conceito para a comunicação na sociedade como um todo, a expressão passa a contar com uma abordagem enquanto comunicação orgânica social.
A comunicação é um organismo vivo, em que as relações entre seus atores e os processos de mediação oferecem uma rede de fenômenos e experiências que fazem a comunicação ganhar sentidos vitais, algo que este livro, de forma parcial e indicial, pretende oferecer.
Cabe destacar que todos os trabalhos aqui apresentados são produções de dois grupos de pesquisa certificados pelo CNPq: Estudos de Comunicação e Linguagem - COLING vinculado ao POSCOM/UMESP e Novas Responsabilidades Sociais da Comunicação pertencente ao PPGCOM/USCS, cada qual sob a liderança de um dos organizacores desta obra.
Ebook Type: PDF
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Title: The VideoBiz: A Practical Guide for Video Startups
Author: Brien Lee
Description:
The VideoBiz is author Brien Lee's advice on starting a video business, based on his 40 years building businesses in the audio-visual communications industry. He started his first business at age 22, sold that business and started his next at age 33. He sold that business and retired and age 40, but accepted an offer to join a former competitor when he was 42. When the owner of that business retired, he went on to start his third and longest lasting business at age 46. Today, at age 70, he continues to write, direct and edit videos for major corporations and personal documentaries for the home market.
Brien entered the video business with an emphasis on the creative, and brought home many awards and client successes along the way. But most importantly, during that time he was forced to learn "the hard way" marketing, sales, business management, and more. All of these areas-- including the creative-- are included in the VideoBiz Book.
This book details creative strategizing, planning and production execution. It also takes a hard look at the struggles of start-up sales, growing a business through marketing, and the pressures business growth brings.
The book is chock full of examples of business success-- and failure. It is a no-holds-barred look at the realities of starting with a simple creative dream and struggling to make that dream come true, without compromising the creative, one's ethics, and one's
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Title: How to Make Money Online: The Ultimate Money Making PlayBook for Success
Author: Adella Pasos
Description:
Are you looking to Make Money Online? Tired of getting sucked into "Get-Rich-Quick Schemes"? This book is a strategic guide that explains multiple ways to start making money online today. It explains in detail the same exact strategies million dollar companies use to generate revenue. The book provides you with a complete resource list that is guaranteed to boost your sales and drive cash into your pocket. No matter if you are a college student, a small business or large enterprise, this book will help you exceed your goals fast.
Chapter 1: Learn how to make money by promoting others products
Chapter 2: Learn how to earn royalties from selling your own merchandise and starting your own brand
Chapter 3: Learn how to sell digital products and make instant cash flow
Chapter 4: Learn how to get paid for content you create
Chapter 5: Learn how to get paid for skills you already have and sell your services online
Chapter 6: Learn how to buy and sell advertisements through online marketplaces
Chapter 7: Learn how to monetize your videos
Chapter 8: Learn how to setup subscription payment models and membership services
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eLibrary Awards:
Date: 3/5/2008
From: World Wide Web Awards™
E-Library has been selected to receive the World Wide Web Awards™ "Gold"Award.
The World Wide Web Gold Award represents web presence at its best.
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