<p><b>Introduction</b></p> <p>E-book design is an important issue that is often over looked. You know how to write it, you know how to promote it. Do you know how to design it?</p> <p>The quality of your e-book speaks for you. It tells people what kind of people we are- If we don't care about our work, no one else will either. Content worth millions can easily be overshadowed by bad design.</p> <p>There is no one to one on the internet. We have to rely on our work to make a good impression! We only have a short amount of time, and then a decision on whether or not we are professionals will be made.</p> <p>We must make our readers believe that we are an expert in our field, and that we can be trusted. And most importantly that we are professionals.</p> <p>One instance we have at presenting ourselves to viewers is our e-books. That is why it is so important that we spend a good amount of time designing our e-books in a professional manner. First impressions are very important. We must make the best of them. We are only allowed one first impression.</p> <p>This e-book will briefly discuss basic design principles. These will help with the design of your e-book. These principles also apply to e-book cover art, web graphics, and web sites as well.</p> <p>Part of the reason for my color choice is to show you that we need not limit our selves to blacks and whites. We can use a variety of interesting colors and still present ourselves as professionals. My styles tend to be on