• Developing a strategic approach to managing and marketing your firm
• Developing a marketing strategy, SWOT analysis & a marketing plan for your firm
• Helping you implement the marketing techniques suggested in the plan
• Helping you get on the 'net, or get better results from your web site if you already have one
• Providing coaching job in marketing and merchandising skills for partners and senior staff
• Designing and writing marketing materials such as brochures, adverts and web site content
• Developing news-sheet and e-newsletter content to generate interest in your services
• Helping you provide an 'awesome client service' experience to your clients
• Developing systems and techniques to generate quality referrals in volume
• Receruiting the brightest and better talent to help you service your clients
  
  

Our business is built upon the following seven key principles:

Much of our consulting activity looks at the structure of your practice, potential for accrued leverage by better utilizing staff resources, who you are presently marketing to - and with what results, and who you should be marketing to (these are often not the same groups) for better results.

Then, we help you to formulate an overall strategy aimed at up the return on your investment of marketing dollars (and time), and design (usually on a tailor-made approach) practical tools to help you accomplish your objectives.

Finally, we can then be maintained to help you implement these new resources to activity towards building the practice you actually wanted to build.

We have make a series of books based on our experiences, with elaborate 'how-to' information, aimed at acquiring you off on the right track.

We don't pretend to have all the answers, cipher should be so misguided as to think they cognize it all, but we have worked in the accounting field for over 23 years now, so our president, Steve McIntyre-Smith, makes have a real insight into the common problem areas that most practitioners face, having been a staff member, a partner and then a sole practician in public accounting himself for galore years.

To give you a no-cost, no-risk taste of our materials, we present two free ebooks that you can transfer now, without cost or obligation, to help you assess our knowledge-base and help you to determine whether you mightiness benefit by piquant us at a later date or buying our new audio CD 'Quantum Leap' or several of the e-books we have published...

Enjoy our two free reports:

Developing A Marketing Plan For Your Practice, and Everything You Need To Cognize Before You Get A Web Site For Your Accounting Firm.

Click on either pictures to go to the transfer page

Our free newsletter, LEDGER, is now see by about 11,000 public accountants about the earth every month, and complimentary comments support coming in from readers. If you don't yet obtain LEDGER, why not sign up to get your own copy delivered every month piece you are here?

Explore our site. Take advantage of the free materials available, and move back every month, as we update our 'free tips of the month' page on the 1st of each month.

Just point your mouse over any of the topics of interest to you in the menu bar at the top of each page and look at the drop-down menus that appear. Place your mouse over a topic of interest and you'll see it changes colour. Click on the changed page title and you wish be quickly taken to that part of the site.

Any questions? Feel free to contact me at: steve@marketingforaccountants.com or call me at 905-842-2284.

To continue your journey through our site, look at the following two pages to get a nice idea of what's here:

What's Here For You
Marketing Tools

Or use the menus at the top of the page and simply explore.

Sincerely

Stephen J. McIntyre-Smith Ph.D, MIDM
President, MFA Group Inc