How To Increase Your Sales
& Your Search Engine Positioning

• 169-page copywriting course
• enlightening online copywriting techniques
• geared specifically toward acquiring your site graded high and
• converting big time!

It’s extremely frustrating to activity so hard at creating copy that sells and ranks high with the search engines only to find that… it doesn’t. What’s wrong? And better yet… how do you fix it?  It starts with one important bit of knowledge…

All Customers Are NOT the Same...Most Search Engines ARE

If all customers are not the same (and they most decidedly are not) then think simply about this... how can one-size-fits-all copywriting - with no course or focus - apply to every type of customer? The truth is... it can't! And one-size-fits-all copywriting doesn't SELL to every type of customer, either.

Yet still... infinite folk who have ne'er taken a qualified copywriting course sit down to write and simply blindly put words on a page. They give no thought to who wish be reading that page. You have to understand your customers.  You have to be able to tap into what they need and then give it to them. Otherwise you're simply wasting screen space.

Most search engines, on the another hand, are pretty much the same once it comes to acquiring solid, high rankings. There are certain things you should do - and not do - in order to accomplish those desired top spots.

Content is still king… IF you understand how to create “search engine copy.“

Impress Some the Engines AND Your Customers

My name is Karon Thackston. I’m the author of The Step-by-Step Copywriting Course. I've been writing “customer connected,” sales-generating, search engine copy for companies like Gorton's Seafood since 1999.

Click to find out more simply about me or visit my online copywriting institution site.

Until now the copywriting courses I've seen simply leave you hanging. They give you general ideas with no specific information simply about YOUR particular customers. They surely don’t offer any information on how to create search engine copy that impresses several your customers AND the engines. But with The Step-by-Step Copywriting Course, that's all simply about to change!

With The Step-by-Step Copywriting Course, You'll Discover Copywriting Strategies Like:

• THE most important (and most overlooked) aspect of copywriting.
• the 4 personalities of customers and how to get them all respond to your copy.
• the difference in how men and women buy... and how to use them to your advantage.
• how to choose between long and short copy.
• how to write powerful copy even as if your target audience includes everybody!
• the 11 proved headline styles and how to effectively write each of them.
• 21 words that do your headlines POP!
• the 7 steps for turning features into sales-generating benefits.
• how to add emotional triggers that increase the desire to buy.
• 17 proved freebies you can give away with your offer.
• why several testimonials can actually HURT your sales. (I hope you aren't doing this!)
• the steps EVERY person goes through once deciding what to buy... and how to sway that decision!
• the 9 private secrets to turning ordinary "sales copy" into a powerful "solution" your client has to have.
• why your USP could actually be killing your brand.
• how to determine if your copy has lost its punch and inevitably updating.

Search Engine Copywriting Techniques Including:

• special considerations to do PPC ads pull big!
• the proved formula for writing PPC search engine ads with high click throughs.
• 5 special considerations for Web copy that can do or break your sales.
• how to write Web copy that dominates the search engines.
• where to put keyphrases in order to increase saturation.
• ...and far too more much to list here!

The Step-by-Step Copywriting Course Gives You:

A format that allows you to activity at your own pace

This self-paced, self-study course contains an ebook study instructions with insights, guidelines, do's and don'ts. See it at your own pace, once you have the time.

Step-by-step instructions with lots of examples

You'll get step-by-step instructions and see real-life examples, force from actual advertisements that show you exactly how to (and how NOT to) write powerful copy.

Lessons so you can practice writing exceptional copy

We discover better with practice so I've provided assignments at the end of every lesson so you can instantly use your new skills.

Insight on how a professional would-be write it

This is a self-scoring course. Once you've completed each lesson, you can check the "Answers & Insights" section of your instructions that contains the answers to the assignments, insights, examples of how I would-be write the copy and important points to consider.

If you aren't wholly satisfied, simply tell me why inside forty-five days and I'll personally refund your entire purchase price.

The complete Step-By-Step™ Copywriting Course, including the study instructions ebook and the insights & answers section is only $89. 

You WILL instantly - right from lesson #1 - begin to understand:

• who your customers are,
• what they want,
• how to solve their problems,
• and how to present your product or service in such a way that they'll want to buy from you.

And remember: this is a tax deductible business expense.

Stop floundering with your copy.
Finish staring without expression at your computer screen.
Finish hoping the "search engine gods" wish bless you.
Finish stressing over your lack of sales.

Transfer your Step-By-Step
Copywriting Course in PDF format now.