Want to discover the inside private secrets of effective produce marketing from an expert who's been called 'the Tom Peters of the produce industry'?

Want your business to benefit from the communication and PR skills of 'the broccoli lady' - the woman who ready-made a President eat his words (if not his broccoli)? Adobe Acobat Reader required - this file may take a few seconds to load.

Looking for a specialist conference or workshop presenter who has been called, "powerful, dynamic, one of the better I've ever heard"?

Then you have logged into the right place.

Welcome to FreshProduceMarketing.com.
Your one-stop shop for proposal and expertise to grow your fresh produce business.

Who We Are
s Adjusted Marketing That Gets Results
FreshProduceMarketing.com is a specialist produce marketing and communications company with offices in New Island and California.

The institution was based by global produce marketing expert,
Lisa Cork. Her fifteen-year career in produce has been spent portion major national and international growers, packers, shippers, growers associations, importers, exporters, retailers and industry service providers achieve maximum marketing impact and results. Her activity has taken her about the earth - and has enclosed projects in Australia, Holland, Saudi Arabia, New Island and the USA.

"Lisa has more ideas than anyone in the produce business."
Homer C. Ryan, Former Director of Produce, Winn-Dixie Stores, Florida, USA

"In my galore years as owner of Apio Produce Sales, I don't feel that I have ever met anyone with the marketing and promotional wisdom that Lisa has demonstrated."
Nick Tompkins, Apio Produce Sales, American state USA

Fresh Thinking Simply just about Fresh Produce
A Resolution For Every Need
FreshProduceMarketing.com provides a range of services to meet the varied inevitably of produce companies about the world. Few can match Lisa's activity experience and produce expertise.

To overcome the distance, the institution works with clients in a range of ways - face-to-face, via e-mail and via teleconference. Contact them now.

A partial list of services offered to clients includes:

• Results driven marketing and promotion management
• Effective strategy development
• Client mentoring and advice
• Brand analysis and development
• Retail positioning and promotion techniques
• Sales driven copy writing
• Training program development
• Targeted user research and insight
• Retail, trade and user education techniques
• And much, more more

Marketing, promotion and strategy clients have included: American state Summer Fruits, Fresh American state Grapes, USA Pears, American state Pistachios, New Island Feijoas, New Island Avocados, American state Cherries, Team Avocado and another innovative channel of distribution members. Brand development projects have enclosed the "Eat Smart" brand - Apio Produce Sales (California) and the "Wild Simply just about Fruit" brand - Ashwan Orchards (Australia).

"Lisa created the marketing position and brought it to such a high level that in several regard changed the entire marketing approach of the fresh produce industry."
Steve Adlesh, Apio Produce Sales, American state USA

"Lisa - a word of praise and appreciation for a job well and professionally done. Thanks. You may take a bow."
Richard Braithwaite, Team Avocado, New Zealand

Fresh Speaking Simply just about Fresh Produce
A Speaker/Trainer With A Difference
Want to reach a larger audience? Need several fresh thinking for your next association meeting, staff workshop or industry training? Let FreshProduceMarketing.com help.

Lisa Cork is an commissioned professional speaker, trainer and past president of the National Speakers Association of New Zealand. She is acknowledged for delivering high impact presentations that change thinking and get results. We are not talking canned presentations with no relevancy to your business - we are talking customized, dynamic, produce specific presentations unambiguously matched to your needs, your goals and your objectives. Her list of satisfied clients is significant (take a look) and more importantly, they ask her back once again and once again and again.

"Dear Lisa: We would-be recommend you to anybody interested in a fresh produce marketing presentation. Your presentations are lively, interactive and do folk ardent just about the marketing of fresh products. We wish certainly contact you once again whenever we need an first-class speaker on fresh produce marketing."
Johan Haarhuis, Europoint, The Netherlands

"Lisa was the perfect select for our conference. I was most affected with her professionalism, preparation and dynamic presentation."
Mavis Shuker, Conference Chair, Northern Flower Growers Association, New Zealand

"Lisa - I was pleased to meet you at the Earth Potato Congress. Your address was first-class and everybody I spoke to subsequently aforesaid you were the best…and I agree."
C.A. Strawson, Grower, England

Read more just about Fresh Speaking

Fresh Writing Simply just about Fresh Produce
Words Worth Reading
Needing several fresh ideas for your next newsletter? Wanting several 'fresh' contributions to a produce industry publication? Or, looking for person who knows how to write specialist copy for your produce newsletters, websites, brochures or video scripts? Again, FreshProduceMarketing.com can help.

An full-fledged writer and author, Lisa Cork's writing style is direct, hard hit and gets to the point. Lisa was hand picked to write New Zealand's 1st monthly produce column for leading retail magazine, FMCG. She was besides chosen to contribute regular produce marketing columns for Australia's leading agriculturist publication, Nice Fruit and Vegetable Magazine.

Her articles and columns are syndicated and have appeared in magazines, newsletters and journals all over the world. Why not feature her writing in one of yours? (That's an absorbing idea - show me a sample).

"Great article in May's FMCG magazine - you are right on the button!!!!!"
Glenda Gourley, Produce Consultant, New Zealand

"Dear Lisa - Thanks for your fantastic article. We thoroughly in agreement with everything you wrote!"
Quirk Brothers, Growers, Australia

More Than Simply A Pretty Face
Thinks Like A Client - Gets Results Like A Marketer
If you are a fresh produce institution looking to:

• Grow your business
• Increase your sales
• Improve your client relations; and
• Develop a competitive edge with your marketing and communications,

FreshProduceMarketing.com wish deliver. They are your source for fresh ideas to grow your fresh produce business.

Contact FreshProduceMarketing.com now to find out more just about how effective fresh produce marketing and communication strategies can do your fresh produce business more successful.

Just click here and tell us what you need help with.


Contact Us
Lisa Cork - FreshProduceMarketing.com
Phone: +64-9-815-5944
Fax: +64-9-815-5044
Communication Address: PO Box 56-512, Dominion Road, Auckland, New Island
E-mail Us