201+ ways to promote your music!
As seen in the major motion picture
The School of Rock ... and in VIBE, Music Connection, Electronic Musician and American Songwriter magazines
Why is it that some artists and labels prosper while others encounter only frustration and obscurity? The answer is fairly simple: The successful ones have learned that to get ahead, they must abandon the traditional methods and discover the secrets of "Guerrilla Music Marketing."
With this manual, you'll discover that music marketing doesn't have to be expensive to be effective. Whether you're promoting a fast-growing indie label or a one-man or one-woman act from your basement, the Guerrilla Music Marketing Handbook gives you the tools you need to get the maximum bang for your buck!
Here's a glimpse at the Table of Contents:
- The Power of Goal Setting: A Step-by-Step Plan for Reaching Your Musical Aspirations Faster. Tired of wandering aimlessly through your indie music career? Stop going with the flow and start taking control with these tips.
- The First Question You Must Answer When Promoting Your Music. Get this one wrong and marketing yourself will be a slow, uphill battle. Get it right and you'll cut through the clutter and make an impact faster.
- The First 5 Steps to Marketing (and Profiting from) Your Music. This is the foundation upon which all your music marketing activities should be built. If you don't understand these five basic truths, you will continue to struggle. Get the lowdown here.
- How to Exploit the Music Media (and Get the Widespread Exposure You Deserve). Find out what the music media really looks for when covering new artists ... and why most band miss the boat. Learn what media hot buttons to push to get exposure.
- How One Solo Artist Used the Internet to Sell 4,000 CDs. Despite what news reports say about the health of the Internet, the online world is a gold mine for independent artists. Find out how one musician made the most of it.
- Avoid the Most Common Artist Web Site Design Mistakes. Slapping a few pages together and throwing them on the web won't cut it. Even if you're a seasoned Internet pro, you're most likely making some critical mistakes with your music web site. This chapter will help you make a stronger impact online.
- 35 Ways to Promote Yourself, Your Band or Your New Release. This chapter spills over with real-world, creative promotion strategies that songwriters and musicians have used to get noticed. You'll need a highlighter when you read this one.
