"Small Business Management" is a 98 page ecourse or ebook that is designed for business owners and managers who want to make more profits and run their business more smoothly and effectively. Product Description That I Use:
"Small Business Management" will enable you to run your business like a successful entrepreneur, making more profits whilst managing your costs. It covers how to manage your staff more effectively and will enable you to finally gain control over your business.
Contents
Introduction
1-What Not To Do
- Systems of Management
- Make Mistakes
- Lose Sight of Your Goal
- Expect Too Much From Your Employees
- Concentrate on the Sale
- Compete for the Same Customers in the Same Way
2-Leadership
- What Makes a Good Boss?
- Tips for Employers
- Motivation
- Motivating Employees
- Men versus Women
- Isolation
- Invest Your Time
- Employee Benefits
- Delegation
- Dealing With the Problem Employee
- Communication
- Business Teams
- Building a Cohesive Company Culture
- Attitude
- Assigning Responsibilities
- Accountability
3-Human Resources
- Legal Requirements
- Interview Tips
- Hiring New Employees
4- Operating Reports
- What are Financial Statements?
- Reading Financial Statements
- Operating Activities Investing Activities
- Income Statements
- Financing Activities
- Financial Statement Ratios and Calculations
- Cash Flow Statements
- Cash Flow
- Balance Sheets
5- Marketing and Sales
- What Not to Say
- Tips for Teaching Top-Notch Customer Service
- Solving Problems
- Keeping Customers for Life
- Dealing with Angry Customers
- Customer Service
6- Evaluating Your Management Structure
- Worst Case Scenario
- In Case of Emergency
- Getting Back to Work
- Emergency Action Plan
- Be Prepared
7- Growing Your Business
- Top 10 Tips for Using Email Marketing:
- Shooting for the Stars
- Open Another Location
- Mergers or Acquisitions
- Look for New Markets
- License Your Product
- Internet Sales
- Guidelines for Small Business Success
- Government Contracts
- Expand Globally
- Diversification
- Create Franchise Opportunities
- Alliances or Partnerships
