Opt-In BasicsAn opt-in list is a list or database containing email addresses
of individuals who have chosen to receive your email messages.
Your messages may be web site updates, product updates or
an ezine. They provide you with a direct line of communication with potential customers and enable you to promote your products or services.
In order for you to start collecting email addresses, you'll first need to set up a system that will enable your visitors to submit their information, automatically subscribe them to your list and enable you to send out messages.
Before we go any further, I want to make sure that you
understand that this article pertains to "Opt-In" lists. Not Spam. Under no circumstance should you ever add anyone to your list witho
