by:
BB Lee
10 Effective Advertising Tips! by BB Lee (c)2002
(500 words)
Writing a classified ad to sell your product isn't as hard as you strength
think, if you spend time researching effective copy writing strategies.
Here are a few to try NOW!
1. Ne'er
try to sell dear items from a small classified ad. Use the two step method. Request the reader visit your site for free information or email an automotive vehicle communicator
address for much details wherever
you wish respond with longer ad copy to effectively sell your product.
2. Study how else marketers write their sales copy. This is a no brainer. Just study the ads in newsletters you are signed
to. Or surf to a few of the free classified ad sites and study the ads placed there. Don't copy their ads word for word but use them as an effective design to write your own adverts.
3. Advertise in the right Newsletter. That's right. This is basic stuff. Don't place your ad for cookery lessons in a Sports Physical object Newsletter. Or High Technical school Ebooks on Java-Scripting in a Romance Writers Newsletter.
4. Target some appropriate publications. Subscribe to the publications and study their classified ads for some editions before placing your ads. Practice writing adverts following their basic ad writing guidelines.
5. Advertise in much than one publication at a time. Why? You want to pull in as many an interested readers as possible in order to do sales.
6. Change your ad copy if it's not working. If folk see the same old ad copy in the publication every month they wish get bored and probably ignore your copy. It's human nature to do this. Freshen up your copy with new headlines, some lengths, new wording, power words, appropriate humor, details, exciting facts, testimonials.
7. Key your ads to find out which one's are working. Or just have several email addresses or automotive vehicle responders and calculate which email address receives the most response to your ads.
8. Support records of every one who responds to your ads. Follow up with appropriate messages just about your product. Of course give them the option to opt out of receiving further correspondence.
9. Free Classified Ad Sites are a great way to test your ad writing skills before placing paid ads in publications online. Study how else marketers at these sites write their ads. Respond to their ads to see how they further market their product. Don't forget to set up a free email account especially to handle your request.
10. Study offline publications. And, advertisements you receive by snail-mail to see how they put it all together. This will help to build your ad writing skills and confidence in your copy writing abilities.
BB Lee is Editor/Publisher of SmallBizBits Newsletter. Visit the site at http://www.angelfire.com/zine/smallbiz Limited Time! New Subscribers Request Your Free Ad! mailto:smallbiz@angelfire.com
