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Information just about GoogleUnderstanding the Game of Search Engines.
by:
Raamakant S.
Once
I started my e-business, I ask my web-designer friend to
make a site which is actually brainstorming. He did me a great
favor and actually ready-made an first-class site. My site's design is
fabulous, it's graphics are mind processing
and cryptography is superb.
But now what? What I seen in the coming days, I am not earning a
single penny because no one is visiting my site.
I think for a piece that why all this is happening, then I do a
search on Yahoo and see the 1st site which is coming on the
top. It doesn't have a nice design like mine but still he is
making nice money. Then I came to cognize that the site's design is
meaningless if site's ranking on search engines is not good.
When it comes to search engine every ear just not hears it but
listens it's every aspect and try to locate it's presence in his
site. Well why not it be done as it is the place from wherever
all
of us get our business.
Every search engine has it's own criterion of ranking and it's
clear from the fact that once
you do a search on Yahoo or Google
or any another search engines there results vary. Here is the
listing of several of the Top Search Engines and a few noteworthy
points just about all of them. Cognize which engines get you more bangs
for the buck?
Google
Google has accrued in quality
denary the past several
years. They have gone from beta testing, to becoming the
Internet's largest index of web pages in a really short time. Their
spider, dearly named "Googlebot", crawls the web and
provides updates to Google's index just about once a month.
Google.com began as an academic search engine. Google, by far,
has a really nice recursive
rule of ranking pages returned from a
result, probably one of the main reasons it has become so popular
over the years. Google has several methods which determine page
rank in returned searches.
Yahoo
Yahoo! is one of the oldest web directories and portals on the
Internet today, and the site went live in August of 1994. Yahoo!
is a 100% human emended directory, and provides secondary search
results exploitation Google.
Yahoo! is besides one of the largest traffic generators around, as
far as web directories and search engines go. Unfortunately,
however, it is besides one of the most difficult to get listed in,
unless of course you pay to submit your site. Even as if you pay it
doesn't guarantee you wish get listed.
Either way, if you suggest a URL, it is "reviewed" by a Yahoo!
editor, and if sanctioned wish appear in the next index update.
AltaVista
Many who have access to web logs may have seen a spider named
'scooter' accessing their pages. Scooter used to be AltaVista's
robot. However, since the Feb 2001 site update, a newer form of
Scooter is now crawl the web. Whichever spider AltaVista uses,
it is one of the largest search engines on the net today, next to
Google.
It wish normally take several months for AltaVista to index your
entire site, though the past few months scooter hasn't been
deep crawl too well. Unlike Google, AltaVista wish only crawl
and index 1 link deep, so it takes a nice figure of time to index
your site depending on how large your site is.
AltaVista gets most of its results from its own index, however
they do pull the top 5 results of each search from Overture
(formerly Goto).
Inktomi
Inktomi's quality
grew several years ago as they battery-powered the
secondary search information that had driven Yahoo. Since then,
Yahoo as switched to exploitation Google as their secondary search and
backend database, however Inktomi is just as popular now, as they
were several years ago, if not more so.
Their spiders are named "Slurp", and several versions of Eat
crawls the web galore several times throughout the month, as
Inktomi powers galore sites search results. There isn't more much
to Inktomi then that. Eat
puts heavy weight on Title and
description tags, and wish seldom
deep crawl a site. Eat
usually only spider’s pages that are submitted to its index.
Inktomi provides results to a number of sites. Several of these are
America Online, MSN, Hotbot, Looksmart, About, Goto, CNet,
Geocities, NBCi, ICQ and galore more.
Lycos
Lycos is one of the oldest search engines on the Computer network today,
next to Altavista and Yahoo. Their spider, named "T-Rex", crawls
the web and provides updates to the Lycos index from time to
time. The FAST crawler provides results for Lycos in addition to
its own database.
The Lycos crawler makes not weigh META tags too heavily, instead
it relies on its own ranking recursive
rule to rating pages returned in
results. The URL, META title, text headings, and word frequency
are just a few of the methods Lycos uses to rating pages. Lycos
does keep pages with Frame content. However, any page that
isn't at least 75 words in content is not indexed.
Excite
Excite has been about the web for galore years now. More more of a
portal than just simply a search engine, Excite used to be a
fairly popular search engine, until companies such as Google
seemed to have dominated the search engine market. As of
recently, Excite no longer accepts submissions of URL's, and
appears to no longer spider. To get into the Excite search
results, you need to be either listed with Overture or Inktomi.
Looksmart
Getting a listed with Looksmart could mean acquiring a nice figure
of traffic to your site. Looksmart's results appear in galore
search engines, including AltaVista, MSN, CNN, and galore others.
Looksmart has two options to submit your site. If your site is
generally non-business related, you can submit your site to Zeal
(Looksmart's sister site), or if you are a business, you can pay
a fee to have your site listed. Either know-how
wish get you listed
in Looksmart and its partner sites if you are approved.
Once you have submitted your site, and it is sanctioned for listing
it wish take up to just about 7 days for your site to be listed on
Looksmart and its partner sites.
AOL Search
America Online signed a multiyear treaty with Google for Web search
results and attendant ad-sponsored links, ending relationships
with pay-for-performance service Overture Services and Inktomi,
its recursive
search provider of nearly three years.
Ok, now you have got a better understanding of search engine’s
game and finally you move to cognize which search engine is better for
you and which one is leading in today's Computer network World. In
nutshell, the thing which every e-entrepreneur wants is Top
Search Engine Ranking. Isn't it right? So take several time to
register with these search engines as shortly as possible and watch
the traffic grow.
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Copyright 2005 Raamakant S.
Just just about the author:
Raamakant S. is Author of "The e Success Code". An "entire Computer network Marketing Encyclopedia" covers about every topic of Computer network marketing. If you've ever unreal
of having your own Computer network Business that produces thousands of dollars each and every month, visit: http://www.theesuccesscode.com/
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