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Ezine InformationUsing Content Hubs To Promote
by:
David Risley
We've all detected
it before: content is king. And it is true. If you own a site, you need to post thing
engrossing that folk want to see before you can expect folk to finish by. If your site is a content-based website, then you've already taken a brobdingnagian step. However, if your website is a business website whose only intention is to talk simply about your services, then you actually should do an effort to post several content onto your website which is helpful to readers, free, and relevant to your services or website. If you do this, your site will attract traffic from folk looking for information, not simply to purchase something. And with accumulated traffic in general, you will get accumulated attention. And this increases your statistics.
Writing content for your own website is only half the battle, though. You have got to get folk to see it. Simply posting a website is not going to get folk to move to it. It would-be be like building a business in the middle of the mountains. Common man knows its there and you won't get any customers. If you get your articles out there for folk to see and the articles are written correctly, you can position yourself as an expert in your field and promote your own website. One way to do this is by business on content hubs rather than limiting it to your own website.
A content hub is a site which publishes articles on all topics (usually categorized). Those articles are freely accessible to anyone to use on their own website, newsletter, blog, etc. So, many a publishers or site owners in need of fresh content for their website can go to one or much of these content hubs, find an article they like, and use it. They have to maintain proper credit to the author and publish the small author bio which accompanies the article.
Let's look at this, though, from the author's viewpoint - your viewpoint. Let's say you are commerce consulting services for search engine optimization. You have a site for your services, but you blend in with all the different such services. So, you write a series of articles giving tips to webmasters on how they can optimize their website. With your article you include a short bio of yourself. You include a mention of your services and a link to your website. You publish your article on a bunch of content hubs. Different websites, newsletters and blogs grab your article off those sites and use it on their own. Your article therefore spreads throughout the internet. Being that your site is connected with the article and is therefore on all of these different websites now (including the content hubs themselves), search engines who are perpetually
spidering the cyberspace pick up on your article and index it associated with your website. This, in turn, raises your ranking in the search engines. And you get accumulated traffic to your website not only from search engine searches but as well from your article.
Now, let's say you have done several research on keywords and you interlace your article with certain keywords. Once
the search engines spider your article all over the cyberspace and associates with your website, it will raise your search engine rankings even as more. There is a real science to this, and if done correctly, can drastically raise your cyberspace presence in a short time. I recently had a meeting with the CEO of In Touch Media Group, a Clearwater, FL based institution which is in the business of cyberspace marketing. They use content hubs as part of their strategy for clients and they couple this with their brobdingnagian archived data regarding keywords. They showed me the stats of one site which they have, in the course of simply a few months, taken from au fond no traffic to a Really respectable level of traffic. After deed an article out in the content hubs, they will follow up a few weeks later with a press release.
So, how can you publish several of your articles on content hubs? Well, the 1st step is to find and visit them. There are many a of them out there, but here are several of the better ones:
* http://www.goarticles.com/
* http://www.isnare.com/
* http://www.submityourarticle.com/indexi.php - a service to send your article to a bunch of hubs at once
* http://www.articlecity.com/
* http://www.exchangenet.com/
* http://article-directory.net/
* http://freezinesite.com/
There are services to help you distribute to a large collection of publishers at once. I have used Isnare's distribution service and it seems to activity well. There are as well distribution groups on Yahoo. Here are a few of them:
http://groups.yahoo.com/group/Free-Content/
http://groups.yahoo.com/group/article_announce_list/
http://groups.yahoo.com/group/article_announce/
http://groups.yahoo.com/group/articles4you2use4promotion/
http://groups.yahoo.com/group/articlesubmission/
http://groups.yahoo.com/group/Free-Reprint-Articles/
With that, I will you the better of luck in your promotion efforts. Start writing!
Simply simply about the author:
David Risley is a web developer and founder of PC Media, Inc. (http://www.pcmedianet.com). Specializes in PHP/MySQL development, consulting and cyberspace business management. He is as well the founder of PC Mechanic (http://www.pcmech.com), a large website delivering do-it-yourself computer information to thousands of users every day.
Circulated by Article Emporium
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