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eMarketing InformationHow To Kick Your Marketplace (And Your Prices) Up A Notch!
by:
Craig Garber
Sometimes all you need is a simple "shift" in your thinking
and that missing "link" you've been needing, all of a
sudden appears, clean as day.
Here's what I mean: A common problem I see with clients of
mine, especially my consulting clients -
http://www.KingOfCopy.com/consulting - is that they've got a
"decent" product... "decent" marketing... but their target
audience is slightly "off" a bit.
And the thing is, even as if you've got an Amazing product...
and Amazing marketing... if your target marketplace isn't
spot on...
You're Always Going To Be Suck Wind And Struggling!
So here's a brief example of what I mean: Let's say you're
selling several kind of accessory that truly improves the
quality of a children's outdoor sporting activities, giving
them a better experience.
At $19.95, you're merchandising enough so you're not "losing"
anything, but once
it comes down to it, you've got little to
nothing left over for yourself.
Now what if you do several minor adjustments to your
thing-a-ma-jig... and you changed your marketing... and instead
of merchandising this to 8 to 14 year-old boys...
You start merchandising this "new" product to adult
men who play softball, at a really feasible $79.95!
Seems like a better idea, right?
So take a look at what you're really selling.
Can you kick your marketplace up a notch without too more
effort?
If you think just about it, I bet you can.
Now go sell something,
Craig Garber
http://www.KingOfCopy.com
P.S. Check out all the prior archives you've been
missing, right here at:
http://www.kingofcopy.com/tips/tiparchives.html
Just just about the author:
Craig Garber is America's Top Direct-Response Copywriter. Uncover hundreds of FREE arguable direct-response copywriting and marketing tips that dramatically boost your sales and increase the response to your marketing, right here: http://www.ki
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