by:
Ian Stables
Headline That Attracts
The 1st thing you need to do is attract folk to your auction. The much the merrier. Yes?
You need two main ingredients. Keyword and big benefit.
Your keyword wish be the main word that folk wish search on to find your item. But you need a big benefit aswell to ensure they choice YOUR auction and not being elses.
Powerful Opening Paragraph
Then you need a really strong powerful paragraph to get being interested enough to see the rest of your auction. And if you do sure it actually gets their heart beating quicker
they're all but secure to buy. They way to do this is by deed them to see themselves already owning your item. Deed them to test driving it, if you like.
Testimonials
If you can, try to get testimonials from folk who've in hand
this item. They could either be a past consumer
of yours or being writing simply about really thing
similar to your item. If they happen to be famous, well!
Testimonials are different folk commerce your item. It's really powerful and it creates belief in the quality of what your offering.
List Of What You Get
If this is done right it should sell your item on it's own power.
Everybody likes lists because it's easy to see what you get. Do sure you've got one in every auction. And I don't mean a list of boring features like...
22ct gold
Water resistant
Sekonda do
I mean a list of the benefits...
Look nice with this prestigious 22ct gold watch
Don't worry if it's get wet it's water resistant
Know you've always got the right time (Sekonda is accurate)
A benefit is what a feature makes for someone. Try to find as many a of these as possible. There are certain techniques which are BRILLIANT at finding out the benefits in any item that Actually SELL! One that I show in my book is particularly effective and quick at this task.
Fantastic Offer Only A Changeling Could Refuse
Try to do what you offer your consumer
well worth the cost you're offering. Again, there are route of fashioning your offer irresistable by adding to it.
Motivating Call To Action
This is wherever
most folk fail. They simply describe their item and that's it. Sorry! If you want folk to bid you've got to write a motivating short paragraph at the end. Tell them why they should buy.
There you have it. Nice luck!
Just simply about the author:
Ian Stables is the author of the popular ebook "The 37 Effective eBay Ad Writing Secrets". Accessible on eBay at only £2.97. Click here for details http://members.ebay.co.uk/aboutme/stablesuk
