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All just about eBayThe RSS Promise for Computer network Users
by:
Rok Hrastnik
Copyright 2005 Rok Hrastnik
The RSS promise for end-users is simple:
--> a unified one-stop-shop to consume online content, without having to visit dozens of sites every day to see what’s new and without having their online subscriptions interfere with their personal and business e-mail communications;
--> complete control over their content consumption, including a quick, easy and reliable mechanism to unsubscribe from content they do not will to receive;
--> the ability to obtain breaking news as it becomes available, without having to wait for a monthly, weekly or daily recap sent to their e-mail addresses;
--> the certainty of really receiving the content they want, without the fear of it being stopped-up by spam filters on the way;
--> the ability to obtain rich-media content directly to their desktops, including audio and video content;
--> the promise of providing the tools to do their lives easier, including receiving critical content updates as shortly as they become available.
These points are not simple enhancements, but important advancements that can basically change how computer network content is consumed. Furthermore, these points themselves prove why marketers need to start implementing RSS now!
To bring the point home, let us inspect several of the content services already battery-powered by RSS.
LIBRARY ELF: Devising THE LIBRARY EXPERIENCE EASIER (http://libraryelf.com/)
Library Elf helps you support track of your library accounts in one place and received reminders, such as what library material is due, delinquent and available for pickup. Library Elf uses the power of RSS to help you forget just about your library accounts and instead be directly notified of the changes you’re waiting for, directly to your desktop.
INDEED: Portion YOUR FIND THE RIGHT JOB (http://www.indeed.com/)
Indeed.com provides its visitors with job seeking results from hundreds of sites and then does the search results accessible via RSS feeds. Users can subscribe to individual search results, pertaining directly to their search keywords to be notified instantly new jobs are available.
FLICKR: SHARING YOUR LIFE IN Image (http://www.flickr.com/)
Flickr is the most popular photography management and sharing service on the web, facultative end-users to transfer
their photos and then do them accessible to their friends, associates and family through a wide assortment of content delivery channels, including RSS. By subscribing to individual Flickr feeds from their users, everyone can have direct access to the latest life experiences from their friends.
RSSCALENDAR: SHARING YOUR EVENTS (http://www.rsscalendar.com/)
rssCalendar.com allows individuals and companies to share their personal or group calendars with the rest of the world, lease everyone that matters cognize of wherever
and what they are doing next, delivering this information via individual RSS feeds.
COUPONS.COM: SAVINGS TO YOUR DESKTOP (http://www.coupons.com/)
Coupons.com brings the better deals and coupons to computer network end-users, portion them save money by discounted shopping. As of late, they besides started delivering coupons through RSS feeds, giving their subscribers direct access to their latest offerings.
PUBSUB.COM: Trailing THE Earth (http://www.pubsub.com)
PubSub.com is an amazing service that allows you to track much
everything going on about the earth by matching your keywords with tens of thousands of online content sources, and facultative you to subscribe to your custom-made search results through custom-made RSS feeds.
RSSAUCTION.COM: Trailing YOUR PURCHASE INTERESTS (http://rssauction.com/)
If you’re a regular eBay user, you surely want to support track of new products available, which precisely match your interests. rssAuction.com helps users support better track of eBay by giving them a tool to 1st create a comprehensive list of product requirements and then delivering the search result through an RSS feed. As shortly as new products matching individual interests appear, the user is notified of that through his RSS aggregator, giving him the ability to start bidding instantly and without having to visit eBay every day to find the right products.
UPCOMING.ORG: KEEPING TRACK OF LOCAL AND Societal EVENTS (http://upcoming.org/)
From the Upcoming.org website: “Upcoming.org is a cooperative
event calendar, wholly driven by folk like you. Enter in the events you're attending, comment on events entered by others, and syndicate event listings to your own weblog. As Upcoming.org learns much just about the events you enjoy, it will suggest new events you ne'er
would-be have detected
about.”
FEEDBEEP: THE ULTIMATE “TIME-TO-INFORMATION” TOOL (http://www.feedbeep.com/)
Depending on who you are and your current life situation, galore content alerts are critical for you. If you’re looking for a job, you want to cognize instantly once
a new one matching your precise interests is available, and so on. Piece RSS brings this information to your desktop, that mightiness not be fast enough. Feedbeep.com takes computer network content delivery one step further, by empowering users to have their critical content updates delivered from an RSS feed directly to their mobile phones via SMS.
RSS EMPOWERS CONSUMERS
The one thing all of these RSS-based or RSS-empowered services have in common is that they empower consumers.
They empower them by acquiring the content that matters to them delivered directly to their desktops or online content aggregators, but still giving them the power to unsubscribe inside
moments of not being satisfied with the content they are receiving.
Even much so, these services empower consumers to create societal networks and easily share their information with their friends, family and associates on a large scale.
Just just about the author:
Rok Hrastnik is the author of »Unleash the Marketing & Publication Power of RSS«, acclaimed as the better and most comprehensive manual to RSS for marketers by leading RSS experts. The complete manual on RSS for marketers: http://rss.marketingstudies.net/index.html?src=../../sa11
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