How To Write eBay Auction Descriptions That Get Bids
by:
Ian Stables
The 1st thing you need to do is write an auction title.
This is the most important part of your auction. If your title doesn't interest anyone no-one wish see your ad.
You could have written the most compelling auction description ever written. But unless anyone reads it you'll get no sales.
All professional ad writers agree that the title is 9x more important than the ad itself. Before you see a newspaper article, what's the 1st thing you read?
That's right. The headlines. Only once
a headline interests you wish you attempt to see the actual article.
The most effective way of coming up with the better title
The better way is follow the 100-1 rule. 1st write 100 titles then pick the better one. Why?
Professional writers do this because 100 seems to exhaust all possible titles. You'll find once
you've finished that the better one jumps off the page at you.
Try it! It works. It takes time but nothing comes without effort. And the results wish outweigh the work.
There is however a better way that I stumbled across. This know-how
is used by one of the most eminent writers on the web.
He simple asks a special question that simply gets headlines flooding from your fingers. I must say, it works like magic. He always gets his headline in less than 5 minutes. And what's more, always gets amazing results. Everytime!
Sorry I'm not going to reveal that question here, because I've enclosed
it in my best-selling ebook simply about ad writing. And it would-be result in less sales, because that would-be be one of the main reasons folk are purchase
it. Amongst others.
How to write the auction description.
Your description is the part that necessarily to get the person to place a bid. So you better do sure it's persuasive.
Just simply about everyone reads the 1st paragraph. If this doesn't grab em, then they'll quickly leave and look for different auctions.
The better 1st paragraph is always the one that grabs the imagination. Once
they see it they should see themselves with your item. A bit like the car salesperson
who gets you to sit in the vehicle.
Hopefully you've done a nice job of that so now they begin reading the rest of your ad.
People want to see the benefits of owning your item. So you need to show all the benefits of having your offering.
You as well need to present the benefits in a certain way. The better way I've found for presentation is shown in my book. It always gets the better response whenever I do this in my auctions.
If possible you should always use a photo. Once
folk see what your offering they're more much happy to buy.
So to summarise...
Get the auction title right. This is the most important part by far.
Use a powerful opening paragraph.
Present all the benefits of your item.
If possible use photos.
Simply simply about the author:
Simply simply about THE AUTHOR: Ian Stables shows eBay sellers the better route to get extra bids to their auctions in his ebook "The 37 Effective eBay Ad Writing Secrets. http://ebayadsecrets.tripod.com/
