Internet Marketing Strategy:44 Link Quality
Secrets
by:
Robert A. Kearse
********************
The following article may be freely reprinted online or in ezines
provided that reprint includes the resource box. The reprint must have all article urls and resource box url hyperlinked. Failure to follow these guideless is a copywright violation.
********************
Enjoy These BENEFITS:
-Quality targeted traffic from backlink & reciprocal link partners
-Sustained long-term free search engine traffic
-Recognition as an authority in your specific field
There are tremendous benefits to be had if you master and use these link quality
secrets. These 44 linking strategies and plan of action are organized into three sections:
Link Quality
Resources, Tools, & Techniques
(1-11)
Backlinks (Incoming Links)
(12-37)
Reciprocal Links
(38-44)
(1-11) Link Quality
Resources, Tools, & Techniques
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You wish need a comprehensive script to manage the galore tasks of a complete link quality
strategy.
1st step:
Transfer
and install Dancer Carver's Link Management Assistant (LMA):
http://www.onlinemarketingtoday.com/software/link-management/
The better link quality
software.
Another leading link building products are:
Arelis4
http://www.axandra.com/
Reciprocal Manager
http://reciprocalmanager.com/
Zeus
http://www.cyber-robotics.com/
...but all have significant cost tags attached.
LMA is the Rolls Royce of link quality
software.
In a class by itself!
Oh yes, did I mention that it is free!
This link building software system is the better option for building a niche directory for a mini site or niche site.
Even as if you presently
use another link quality
software, you should add LMA to your Computer network marketing arsenal.
Transfer
now or bookmarker this page:
http://www.onlinemarketingtoday.com/software/link-management/
For an example of a link directory established with LMA see the "Work At House Website Directory" that I have started to develop on this website:
http://100FreeWorkAtHomeTools.com/lma/directory
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See this important article:
Keyword Phrases In Linking text:
http://linkingmatters.com/linkingtext.html
Linking text, sometimes called anchor text is the clickable text that takes folk to another page or resource.
Mastering the skill of exploitation keyword phrases in your linking text is one of the critical private secrets to understand in developing an effective link building strategy.
Take special notice of the importance of exploitation this technique in your INTERNAL links inside
your website!
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You should be aware of the penalties search engines can inflict.
Vary keywords in linking text:
http://www.articlecity.com/articles/marketing/article_1287.shtml
In your linking strategy you should offer multiple anchor text options for another webmasters to choose in linking to your website.
Change these options AT LEAST ONCE PER MONTH.
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Subscribe to these link quality
newsletters:
http://linkingmatters.com/Newsletter_Subscription.html
Linking Matters News-sheet
http://www.linking101.com/newsletter.htm
LinkingNews News-sheet
The dynamics of what's effective on the Computer network can change at a frightening pace. Subscribe to these ezines and support current.
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Bookmark this website:
http://www.ericward.com/articles/index.html
Free articles on strategic link building, linking strategies and tactics, and link popularity.
Eric Ward is one of the most knowledgeable individuals in terms of link quality
on the entire Internet.
Visit this site on a REGULAR BASIS.
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Use keywords in your domain name.
The links that you are sowing all over the Computer network wish show up much often in search engine results, if you are exploitation important keywords in your domain name.
Use the cognition you gained from Private secret #2 concerning "keyword phrases in linking text".
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Download this ebook which contains a collection of link building tactics:
http://www.searchengineworkshops.com/131LinkPop.html
An array of link quality
strategies that you won't find anyplace
else.
The strategies are not numbered so do a page notation for link building plan of action that fit your situation.
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Download and install the Alexa Toolbar.
http://download.alexa.com/index.cgi?p=Dest_W_b_40_T1/
Important toolbar to improve your link popularity.
Use of the toolbar positively affects your Alexa ranking. Since several webmasters take into account your website's Alexa ranking the better your ranking the higher your success rate in acquiring reciprocal links.
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Install a robots.txt file in root directory of your website (server).
Google's robots (and another SE robots) need to track your links (both internal and external). Give them help and proper guidance with the robot.txt file.
For a valuable tutorial on this technique visit:
http://www.searchengineworld.com/robots/robots_tutorial.htm
Robots.txt Tutorial
For another helpful robots.text information visit:
http://www.searchengineworld.com/cgi-bin/robotcheck.cgi/
Robots.txt Validator
http://www.webmasterworld.com/forum93/
Robots.txt Forum
Search engine spiders particularly need help categorization pages that are Much THAN TWO LEVELS removed from the house page.
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Use this Text-to-Hyperlink Conversion Tool
http://thephantomwriters.com/link-builder.pl
If you have an Hypertext mark-up language ezine or publish articles online, you should Do SURE ALL OF THE URLS IN THE ARTICLE ARE HYPERLINKED. Hyperlinking only the url in the resource box is not enough.
If your articles are online, and you have documented
your own website in the article, check to do sure the links are live.
You wish find several article banks wherever
the urls inside
articles are not hyperlinked. Whenever you encounter this state, alert the editor to the above easy-to-use tool.
Also, express your strong preference for articles with live links.
By the way, you can edit your own articles with several article banks to include live hyperlinks. Wherever
appropriate use the above tool to do your article links live and improve your link popularity.
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Download this powerful free ebook on time management.
http://www.howtomanageyourtime.com/
This is a talking ebook, plus a written transcript of the audio.
You wish discover the powerful conception of the TIME QUADRANT, plus 12 critical time management rules.
No one can take advantage of all 44 link quality
private secrets in a couple of days or weeks. There are a tremendous figure of productive steps you can take overall.
Therefore, you should SET GOALS of complemental a certain step or number of steps by a SPECIFIC DATE.
Once you have put all of these link quality
private secrets in place, your website wish become a powerful force on the Internet!
http://www.howtomanageyourtime.com/
(12-37) Backlinks (Incoming Links)
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Write and publish articles online.
Informed opinion has it that BACKLINKS, that is, one-way, incoming links are Much VALUABLE than reciprocal links.
If the backlink is from a high PR, high traffic site, it should prove to be extremely valuable several in terms of traffic and link popularity.
The absolute better way to get backlinks from high quality sites is to write and publish articles online.
Therefore, I have enclosed
extensive data for you to utilize.
There are five main distribution channels for your articles that you should concentrate on:
(1)Article Banks or Directories
(2)Announcement Lists
(3)Ezines that have an online archive
(4)Ezine Editors
(5)Individual websites that publish articles
Article Banks or Directories
Here are a number of several sources:
http://www.coachmaria.com/articles/articlebanks.html
http://www.arcanaweb.com/resources/article-directories.html
Announcement Lists
http://www.homebiztools.com/article-lists.htm
http://1clickprofitst.com/article-directories.html
Yahoo Groups
http://groups.yahoo.com/group/Free-Content/
http://groups.yahoo.com/group/article_announce_list/
http://groups.yahoo.com/group/articles4you2use4promotion/
http://groups.yahoo.com/group/articlesubmission/
http://groups.yahoo.com/group/free-reprint-articles
http://finance.groups.yahoo.com/group/Free_eContent/
http://groups.yahoo.com/group/freecontentarticles/
Ezines That Have An Online Archive
You should do it a top priority to start and build a file that lists ezines with an online archive.
SUBMIT TO THESE EZINES FIRST.
Use your judgement. How up to date is the archive? How galore subscribers?? What's the Alexa rating?
By the way, if you ADVERTISE in ezines that have an online archive, any links in the ad that reference your own websites wish add to your link popularity.
Ezine Editors
You wish be exploitation chiefly ezine directories:
Some editors print their ezine online but do not have an online archive.
http://eclaunchsite.com/ECLezinedirectories.htm
Important list of ezine directories.
http://www.internetmarketing-success.com/email-marketing/ezine-directories.htm
Comprehensive list of ezine directories.
Copy and paste this list of urls in your email program and send it to yourself so you wish have a hyperlinked list.
Here is a PAID alternative.
This list is selective so it should contain quality ezines with no out-of-date listings:
http://www.ezine-editors-list.com/
Individual Websites That Publish Articles
If you go to http://Google.com, type in:
"target keyword phrase + articles"
You wish find websites wherever
you can post articles for that keyword. As an example:
"link quality
+ articles" yields this:
http://tinyurl.com/85z2j
Submit Articles To Web Rings
Here is an individual website that has integrated the online publication of articles with submission to web rings:
http://www.e-syndicate.net/a17492.htm
Fee Based Article Distribution
Here are two paid article distribution services that I have used with nice results:
http://thephantomwriters.com/x.pl/tpw/info/distribution/index.html
The service above was the 1st I used for the article below:
"Internet Marketing Strategy:The Advertising Co-op"
If you copy and paste the article title above, including quotes, at http://google.com, you wish see the extent of this article's distribution.
Most of these links are BACKLINKS!
I manually submitted this article to simply about 10-15 websites, but it was really time consuming. After exploitation Phantom Writers the distribution grew to simply about 250.
After six months I used isnare for further paid distribution.
http://isnare.com/distribution.php
This service has a really moderate cost.
Blog Posts Re: Articles
Look for Gregorian calendar month
Twentieth post at:
http://wetrack.it/eza/af.cgi?aid=733&ent=28
Click on "Oh no... here move the critics:
http://www.joltinc.com/blog/?p=3
Then see comment #12.
Then see comment #19:
http://www.joltinc.com/blog/?p=1#comments
Powerful stuff!
Critical Private secret Re Article Titles
Article Marketing & Copywriting Secret: How To Do Your Article TITLE Sell
http://100freeworkathometools.com/archives/volume6_issue10.php
After reading this article you should realize that you can get two mammoth benefits from your online articles:
improved link quality
free website traffic from search engines once
your article shows up
If Your Writing Skills Are Poor Or Deficient
Writing and publication articles online has such a tremendous benefit, but what if you can't write well, or worse, don't feel you have enough knowledge??
Pick a hot topic and get a ghost writer!
A ghost written article means the article is promulgated with your name as the author.
http://guru.com/category.cfm/505
The benefits you obtain wish much than do up for the cost once
your ghost written article becomes wide
distributed.
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Submit your website to these directory sites:
http://www.dmoz.org
The single most important directory listing you can have. There may be long delays in acquiring your site listed. Be prepared to follow up. A free listing but really powerful.
https://ecom.yahoo.com/dir/submit/intro/
WARNING: Paying the fee makes not guarantee inclusion in the directory.
http://joeant.com
You can avoid the listing fee by becoming an editor.
http://www.Business.com
An important wide
used business directory. To submit your site click "Advertise With Us" at bottom of page.
http://www.directory-pages.com/
A comprehensive resource that is really valuable if fully utilized. Ranks directories by how "powerful" they are.
http://www.best-web-directories.com/
Great structure. Offers separate FREE and PAID directory listings.
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Here are several meta directories that list directory sites wherever
you can submit your Web site:
http://www.beaucoup.com/
Beaucoup.com is a large directory which lists much than 2,500 search engines and directories.
http://www.search-engine-index.co.uk/
This directory lists much than 900 specialized search engines and directories.
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List your link or niche website directory with these directories:
http://www.incominglinks.com/
Extraordinary resource!
http://www.directoryarchives.com/
http://www.wmdirectory.com/
http://www.internet-search-engines-faq.com/submit-url-free-directory.shtml
Valuable resource! An annotated directory.
http://www.talkingcity.com/showthread.php?t=12
See multiple post re lists of directories by Megri
http://www.massivelinks.com/
http://www.incrawler.com/
Be sure to give your directory a name that includes important keywords.
Having a niche directory with a narrow focus can add tremendous value to your website since it can save an interested party a immense figure of time in locating valuable resources.
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If you have your own website or niche directory, PROMOTE IT!
Submit it to the directories of directories documented
above.
Advertise your link or niche directory exploitation free advertising resources such as:
http://www.free-internet-advertising.co.uk/index.htm
http://freesoloads.100freeworkathometools.com
http://freeadvertisingforum.com
http://www.dailyclassifieds.co.uk
http://www.subscribeme.net
http://adlandpro.100freeworkathometools.com
The focus is not on promoting your overall website but on advertising your link or niche directory specifically.
Your intent is to promote and secure backlinks.
You hope that another websites, once they discover it, wish want to link to a valuable resource, YOUR DIRECTORY.
So do your directory exceptional and link inside
it to high quality websites.
Your Promotion should be RELENTLESS.
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Submit your web log and RSS feeds to directories:
http://www.masternewmedia.org/rss/top55/
For details on setting up your syndicated feed, see this article by William Bontrager:
http://www.homebiztools.com/syndication.htm
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If you have the appropriate files, submit your site to directories for .pdf files, multimedia system files and pictures files.
http://searchpdf.adobe.com
http://www.blinkx.tv/
http://search.singingfish.com/sfw/submit.html
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List your ezine in these ezine directories. Do sure you have a SEPARATE sign-up page for your news-sheet or ezine.
Such listings wish give you a permanent backlink to your website.
http://emailuniverse.com/bestezines
http://ezinelocater.com
http://www.topezineads.com/demo.html
This site has a comprehensive list of ezine directories:
http://internetmarketing-success.com/ezine_directories.htm/
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Post to forums, blogs, and newsgroups.
When your website has appropriate useful information, your responsive answers to forum members' requests can include a direct link to the appropriate page of your website.
Your post must be DIRECTLY RESPONSIVE to the topic, not simply an attempt to gain a backlink.
In addition, galore forums allow a name file, wherever
you can include a backlink to your website. Use the cognition from Private secret #2 in your name file.
Here is a link to a site with solid information on forums complete with a list of active and prominent forums to investigate.
http://www.imarketing-university.com/internet-marketing-forums.html/
Valuable resource for Computer network Marketing forums.
An extremely valuable FREE ebook on posting at forums can be obtained at:
http://100FreeWorkAtHomeTools.com/forumsupertips.php
Link quality
and posting at forums
All of the powerful cognition and wisdom in this ebook can be applied to posting at blogs and newsgroups.
Highly recommended!
*******
Google indexes the content of newsgroups.
An easy way to post messages in newsgroups is to create a Google account and to post via their Web interface:
http://groups.google.com
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Get free publicity, free traffic, and valuable backlinks through exploitation free press release distribution services.
http://www.prweb.com/
http://www.prfree.com/
If you want a serious infusion of valuable promotion and public relations knowledge, an first-class place to start would-be be subscribing to Martyr McKenzie's FREE Promotion Pro Newsletter.
Learn from a pro and master this knowledge, and your mastery should pay immense dividends, in terms of valuable backlinks, accrued traffic and accrued profitability.
http://www.publicitygoldmine.com/newsletter/
Key Paid Service
URLwire is one of the better fee based services available. URLwire is a web site announcement network started in 1994.
URLwire reaches the KEY ONLINE CONTACTS who specifically write about, review, and link to new web content.
An investment of your resources that rates to pay really big dividends.
http://www.urlwire.com/
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Post a helpful "comment" to Google Answers.
http://answers.google.com/answers
http://answers.google.com/answers/faq.html
http://answers.google.com/answers/faq.html#providecomments
Use your IMAGINATION!
You want questions that are relevant to valuable information and answers supplied by your website.
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Set up an affiliate program. Here is a source of affiliate scripts:
http://www.hotscripts.com/PHP/Scripts_and_Programs/Affiliate_Programs/
Make certain that the script you choose is reliable.
Under no circumstances should you start to use a script without asking on at least a couple of forums whether anyone has had experience with your script of choice.
You can besides use affiliate management software system such as easyClickMate. See the link below for a free ebook that explains in detail this strategy.
http://www.supertips.com/vm/
A booming affiliate strategy should result in thousands of backlinks from theme related websites.
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Develop a simple strategy to induce members of Furl.net to establish a public link to one or much of your website pages.
You want them to store your website page with the PUBLIC SAVE FUNCTION in their individual Furl.net accounts!
http://Furl.net
This free system is one of the absolute better information resource tools you can use to store valuable information in a format that you design and use with ease.
Highly recommended. Act now!
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Link to http://amazon.com
Have person write a review of your website for Amazon.com, and you wish be mechanically
enclosed
in the Alexa.com. data base.
http://alexa.com
The reviewer should 1st do a search with your complete url in the search box at the above link.
Then look for:
User Reviews for your website.com
Be the 1st person to write a review of this site on Amazon.com!
The reviewer clicks the link
and writes the review for Amazon.com
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List your ebook for sale with http://amazon.com.
Click "Sell Your Stuff" from the top menu.
You wish enjoy listings and links from another major retailers such as:
Target.com, CDnow.com, Borders.com, & Waldenbooks.com.
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Use testimonials as a linking strategy.
These are testimonials that you provide to webmasters of high traffic, high page rank websites.
Give genuine testimonials of appreciation for tools or resources of a particular website.
When you send the webmaster the testimonial, give permission to quote you exploitation your FULL NAME and specific city, state, and country.
Politely, request that a link
back to your website be enclosed
in the citation.
By the way, what Computer network seller has used this technique the most?
By a wide margin I'd say it's Joe Vitale!
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Write a review of a high traffic website.
Contact the webmaster and offer the free use of your review (in whole or in part) in return for a backlink.
Use keyword rich anchor text in your backlink.
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Develop niche website software system wherever
the user must leave intact a small notice that links to your website.
LMA uses this concept. Over time Dancer Carver, the conceiver of LMA, is likely to have hundreds of thousands of websites linking to his chosen website or sites through their use of LMA.
You must give this manoeuvre several deep thought and try to move up with suitable software system that would-be be installed on a user's website.
All you have to do is move up with the IDEA.
You can always go to an appropriate website and hire a computer programmer to develop the software system for you such as:
http://www.guru.com/index.cfm
The return on investment could be huge!
Be sure to have a Confidentiality Agreement prepared, that interested parties have to sign and return to you before you reveal your software system idea.
http://www.bitlaw.com/forms/nda.html
Make sense??
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Develop software system that can be downloaded free from your website, and have transfer
websites list it and link to it.
http://download.com
http://www.simtel.net/welcome.php
Also, post to forums, blogs, and newsgroups to alert them to your free software system and state anyone can link to it.
As an alternative you may have the software system resource, entirely to be used at your site (no transfer
function).
By the way, do you think it would-be be a nice idea to do the linking text keyword rich?? (lol)
Remember to vary the recommended anchor text as you post notices about the net. (SECRET #3)
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Be Interviewed!
Complete with backlinks to your site or sites, of course.
Use your imagination. Radio, TV, print media, ezines, even as an email interview.
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Join associations or trade groups inside
your industry. Do sure their online sites have nice page rank and have backlinks to their members websites.
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B2B websites should have contract language that specifically requires a backlink in pages that have already been indexed by search engines. This contract language should apply to all:
partners
subcontractors
suppliers or vendors
resellers or affiliates
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Host a Top Site
You wish need a cgi program.
"Top Sites" are a ranking system. Websites that sign up with your "Top Site" are given a text link or button with their id, and they post this link to you on their site.
The much visitors the website sends to you, the higher it ranks. You cognize which sites send traffic due to the cgi script and the imbedded id.
A source for scripts:
http://return.to/topsite1
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Host a web ring.
All the links on every Web ring banner point to your site and airt to member sites.