by:
Larry Johnson
Folk online are more like those offline once
it comes to promoting and marketing their products, affiliate links or services.
They look for the easiest, fastest
way to do it as long as it is cheap or free and makes not involve any activity on their part.
Regrettably
there just isn't any way to do it without several effort and activity and planning on your part.
Here is a simple formula to apply once
it comes to building several repeat traffic to your site.
The "Carrot on the stick" formula works pretty well. You remember, the rabbit chases the carrot on the stick. There is always several incentive offered out there to support him on the come and coming back for more.
The lesson you need to take from this simple principle of behavior learning is that you have to offer your visitors several reason to return to your site.
Repeat visitors are likely to become loyal customers which wish result in augmented business and profits for you.
Check your bookmarks of favorite pages. Why did you choose to remember these sites as worthy of a bookmarker ?
Did they offer great content ? Great resources ? Terrific ideas ? Discounts ? Free offers ? Contests ?
Did you complete a survey on the site that attained
you a discount for their products or services and likewise captured your e-mail address ?
Did they send you a free report over a period of several days that involved auto-responded messages designed to bring you back to their site ?
For example: I offer a free report on small indefinite amount news report publishers who want to gain more subscribers. Visitors just send a blank message to my autoresponder.
They then obtain a free, four-part mini-course on how to increase their number of subscribers and ezine exposure overnight.
Take a lesson from your bookmarks. Utilize them to create your own "carrots on the stick" reasons for visitors to return to your site.
Just about the author:
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