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Book Marketing InformationLarge or Small Businesses Profit Through Ad Tracking
by:
Jeff Jordan
------------------------------------------------------------ Large or Small Businesses Profit Through Ad Tracking By Jeffrey Jordan, Copyright 2002 ------------------------------------------------------------
What do Sprint and Net Marketing Results have in common?
Hum...one is a Fortune 500 institution the else is a small company (under $100 million). One is in the telecommunications business the else is in the information and services business. There strength
be several overlap there...but not the answer I was looking for.
Give-up?
There is thing
that we several do unfailingly and with a passion...
We several Track and Test ALL of our advertising. Several online and traditional media, creative, response rates, clickthrough rates, conversion rates, ROI, campaign costs, sales, etc. For some of you this is no surprise, for others it may be a shock.
Why?
1) It is the ONLY WAY you wish maximize your profits! 2) It is the ONLY WAY you wish maximize your profits! 3) Put another way, if you don't you wish simply LOSE MONEY!
Worst yet its like throwing money into a whirling wind and then trying to find it. Several went north, several went south, but you don't cognize how more or which direction you should go get get the most back. You simply run in circles.
Everyday I find out new approaches regarding what works and what doesn't, how to do advertising better and what does it worse. Following Ads and applying the insights does and saves me $1,000's every single month.
For example, I have ne'er
been a big fan of FFA and Classified Postings. But I distinct to give Earth Submitter a try (posting by hand would-be be too time consuming) to automatise the postings to the FFA, Classifieds and Search sites.
Well to my astonishment I get between 1,500 and 1,700 visitors a month, 110 - 150 news report subscribers and 1 - 4 orders. What does this mean? Well, depending on the product I wish make between $9 to $99 per order, subscribers would-be cost about $0.15 each through a registration service and the visitors would-be be simply about $0.005 per clickthrough.
So for $19.95/month I get:
Min Max Sales..........$9.00 $496.00 Visitors.......$7.50 $ 8.50 Subscribers...$16.50 $ 22.50 -------- --------- Total.........$33.00 $527.00
*-----------------HOT TIP------------------* You can use the Free Version of Earth Submitter to see how it works for you. Go to http://www.netmarketingresults.com/ws/ Remember to track your ads! *-----------------HOT TIP------------------*
I have a front-end profit of between $10.05 and $506.95 per month with simply this one technique and more wish move on the backend. If I didn't track the ads, I would-be have ne'er
better-known that this would-be be a profitable strategy. And this is simply one method!
Ad Following modify
you to test your sales and ad copy, banners or simply about thing
that you are expecting a response. Then improve it to gain greater results.
You can likewise integrate adtracking with direct mail. Once
you print your direct mail piece use your adtracking URL to direct your prospects to your website and you wish mechanically
track their response.
Here are a few places that you can use Ad Tracking:
* Article Submissions * Search Engines * Email newsletters * Opt-in email ads * Pay-per-click ads * Classifieds * Bulletin boards * Email name files * Message boards * Reseller programs * Autoresponders * FFA links pages, * Newsgroup postings * Pop-up advertising * Network marketing, * Joint ventures * Reciprocal links * eBook marketing, * Banner ads * Affiliate programs, Press releases, * Giveaway contests * Software package downloads * Infective agent
marketing * Direct mail
As you can see, there are many an opportunities whether you are large or small to improve your profits through tracking. Don't wait to put more money in your pocket!
About the Author
Jeffrey Jordan, President of Net Marketing Results. He has 20 years experience enhancing profits for Fortune 500 mid and small businesses. Subscribe free to Net Marketing Results News report at http://netmarketingresults.com/signup2.htm Contact Jeff at mailto:jdj@netmarketingresults.com http://www.netmarketingresults.com http://www.instantprofitpower.com
Just simply about THE AUTHOR
Just simply about the Author Jeffrey Jordan, President of Net Marketing Results. He has 20 years experience enhancing profits for Fortune 500 mid and small businesses. Subscribe free to Net Marketing Results News report at http://netmarketingresults.com/signup2.htm Contact Jeff at mailto:jdj@netmarketingresults.com http://www.netmarketingresults.com http://www.instantprofitpower.com
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