Beauty Today: All Smoke and Mirrors?

Did you ever notice that the bar is continually being raised on exactly what physical characteristics define beauty? As I sit in front of the TV, I am bombarded by beauties with pouty lips, perfect bone structure, perfect skin, much "voluptuous" upper regions, size 2 waists, and hair that resembles spun silk. Take these same beauties and plop them back in time 20-30 years, once the advent of modern cosmetic technology had not even as begun to reach its full potential. Do you think they would-be have had those same attributes you find yourself desire for once featured with these images? My guess is probably not, or at least not to the same extent.

True, biological science play a role in physical beauty, but with the likes of total "extreme" makeover reality TV (The Swan, Extreme Makeover, Dr. Beverly Hills) and ample publicity, we see that beauty and cosmetic improvement can now be achieved by a few thousand dollars and a nice plastic surgeon. Not only that, but cosmetics in general are now so technologically advanced, you can improve your looks by personal makeup application and house treatments.

There are now do-it-yourself cosmetic treatments such as house microdermabrasion kits, chemical peels, "botox" creams and gels, teeth whiteners, hair removal treatments, fat treatments, professional hair straighteners and colors, self tanners, lip enlargers, disease of the skin treatments, and the list goes on and on (http://www.cosmeticsgalore.com/best-skincare-products-reviews.html ). Cosmetics marketers and science have joined forces to give women everything they ever wanted to be their most beautiful, and feel better simply about themselves. Women are benefitting by so many a companies competitory for a piece of these fairly new markets by lower, much competitive prices.

Not only are there new breakthroughs in the earth of cosmetic science, but there are perpetually new studies and discoveries in the field of nutrition, fitness, and wellness. Combine this with the new wave of technologically advanced cosmetics, supplements, and treatments, and you've got a direction for a healthier, longer, much satisfying life for those of us who decide to take advantage of the advanced noesis of our time.

So, does your desire to be your better and most beautiful self do you shallow, less credible, or somehow jeopardize your feminist agendas? Unless you've somehow compromised your integrity, morals, or core beliefs on the way, the answer is Dead NOT! As long as you are not golf shot yourself at high risk for physical harm, obsessing endlessly, or defrayal your life savings, finance time and money into your beauty ultimately is an investment in your well being, self esteem, and many a times, mental and physical health. Feeling beautiful is part of what does us women. Move on, it's simply plain FUN to experiment with some looks and some products! It feels nice to be noticed, and once you feel beautiful, you tend to radiate confidence and power. It is inherent in our nature to want to feel feminine and look and feel our best, and there is nothing wrong with it, as long as it is not all-consuming.

As a self-proclaimed "product junkie", I can attest that many a of these fresh engineered products actually do work, as I have tried nearly all of them in the quest to look and feel my best. I can't wait to see what they'll move out with next, as every new product seems to top the last. Hey, women have move a long way, and we be to feel sexy and confident - on the far side smoke and mirrors!

Danna Schneider is the webmaster of the beauty review and proposal website CosmeticsGalore.com ( http://www.cosmeticsgalore.com ). She is a cosmetics and beauty product investigator and enthusiast.

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