Boosting Your eBay Auction Profits: Simply Add Audio

According to a recent report, adding audio to your eBay auctions could increase bids by as more as 22% over auctions without audio.

A recent trend showing up on a lot of websites is the addition of an audio clip. The clip is a personal message by the author or the website owner encouraging you to take advantage of what they offer.

The scientific discipline behind this technique is actually Marketing 101. It's called personalization. An audio clip adscititious to your eBay auction allows you to in person tell the potential bidder simply about the product. Victimisation your own voice allows you to do contact with the bidder on a personal level that written words cannot. Because, that's what your eBay auction actually is...It's simply a long written classified ad asking the bidder to do an offer to purchase your item.

Prior to the advent of the telephone the only reliable way to communicate long distance was by writing letters. It was not unusual back then for lovers to write each else daily or weekly. The decline of letter writing is a well documented event that coincides with the advent of the telephone.

With audio you can describe the item, tell the bidder why you are commercialism it or even as communicate with them simply about your refund policy or provide your contact information. The possibilities are simply about unlimited as a way to establish a rapport with the bidder.

But, the most important reason to add audio clips is that it does it easy to convey excitement and invoke emotion, giving you a actually powerful selling-edge.

How to add audio to a web site:

The simplest way is to transfer a .wav or Mp3 file to a website and provide a link to the file. Once the bidder clicks on the link his or her computer wish mechanically recognize the file and play it with the audio player on the bidders computer.

There are several drawbacks to this method. If the bidder's computer doesn't recognize the file it won't play. The overall effect is not as professional as it could be and it distracts the bidder. If you are a reasonably technical school savvy type you can easily deal with the drawbacks of this approach.

For the rest of us, there are a number of computer code solutions and websites that wish modify the task of adding audio to our eBay auctions.

Here are two:

Audio Maker Pro - http://audiomaker.thynke.com - (The one I use and recommend)

Sound Streamer - http://soundstreamer.thynke.com - (Less expensive)

Some programs and websites range from charging a one time fee to monthly fees for the use of the program. The nice news is that many an wish let you test them for as little as $1 for a trial basis or let you transfer a demo version to see how well it wish activity for you.

Microphone Nalbone is an author, editor, publisher and webmaster who earns a living full-time on the Net. For more, exclusive eBay profit tips like this one, visit: http://auction-tips.thynke.com
Simply simply about the Author

Mike Nalbone is an author, editor, publisher and webmaster who earns a living full-time on the Net. For more, exclusive eBay profit tips like this one, visit: http://auction-tips.thynke.com