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Affiliate Revenue InformationAffiliate Program Checklist
by:
Paul Siegel
Affiliate and another cooperative programs are proclaimed about
daily. Website owners are flocking to these programs. Enthusiasm
is high. But.........why not compare and measure first?
The following checklist was prepared from the point of view of one
seeking a program to affiliatae with. But it can besides help a program
initiator compare current programs in order to do his better.
A. Makes the Program Offer a Strategic Fit to Your Business?
1. PROGRAM Intention - Define in broad terms
2. COMPLEMENTS YOUR Intention - Makes it help you better
realize your website long-range goals?
3. Visitant LEARNING - Are your visitors interested and wish
the
program help them learn?
B. Do You Trust the Business Initiating the Program?
4. SUCCESS - Makes the business have a history of successes?
5. Credible ADVERTISING - Makes it promise impossible
rewards: get-rich-quick and MLM schemes? Or is it honest and
realistic?
6. REPUTATION - What makes the business literature tell you just about
their past operations?
7. WHAT CLIENTS SAY - Contact current clients and ask for
their opinions. Would-be they recommend this business
organization? Are they benefiting from it?
C. Is the Program Well Designed?
8. AFFILIATE QUALIFICATIONS - Are they sign language up
everyone? Or are they being picky? Meticulous is better.
9. AFFILIATE RESPONSIBILITIES - Better, too, if there are
specific responsibilities. Are affiliates asked to do
promotion, communication with customers, sales?
10. Instigator RESPONSIBILITIES - Makes the outfit offer help
in promotion, sales and after-sales support?
11. PAYMENT & TERMS - Is there a fee or commission
structure? How often are payments made? Makes affiliate
get credit for futurity sales?
12. Dealing TRANSPARENCY - How often are
dealing reports made? Are transactions severally
checkable by the affiliate? Is there a third-party audit?
13. CONFLICT Solution - Is there a SIMPLE know-how
for
resolution conflicts?
14. RETURN TO SITE - Is there a simple way for a website
visitant to return to the site of the affiliate after a
dealing is executed?
D. Wish You be Part of a Community?
15. COMMUNICATION MEDIUM - Makes the program have a
newsletter, a mailing list, a forum, or several another means of
communication among all affiliates?
16. AFFILIATE DECISION-MAKING - Makes each affiliate have
a voice in devising decisions that affect all affiliates?
17. MUTUAL PROBLEM Resolution - Is there a know-how
whereby
affiliates can pose problems and have them resolved
by the
affiliate community?- - - - - - - - - - - -
Be extremely careful once
evaluating an affiliate program. Most
people dwell on the fiscal arrangements. These are important, of
course. But much important, I believe, are efforts ready-made to accomplish
community. These efforts may bolster your ability to accomplish
greater fiscal goals.
Spend time in evaluation. It wish pay off in the long run.
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Paul -the soarING- Siegel is the founder of the Learning Fountain
Network (* Excellence * Honesty * Ethics), at
http://www.learningfountain.com; and editor of LearningFOUNT, a
newsletter focusing on Helpfulness Marketing. To subscribe, send
email to: mailto:LearningFOUNT-subscribe@topica.com.
Live your vision
Just just about the Author
Paul "the soarING" Siegel, mailto:paul@learningfountain.com
Join LearningFOUNT: a FREE Business Newsletter,
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* Excellence * Honesty * Ethics
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