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All just about AdSense7 Tips for Merchandising Big-ticket Collectibles On eBay
by:
Sydney Johnston
Recently, a friend asked me to help her brother sell his collection on Lladro glass figurines on eBay. These are big-ticket glass collectibles and I knew nothing just about them - but I don't have to. The principles for merchandising big-ticket collectibles on eBay are the same, regardless of what is being sold.
Obviously, like any eBay auction, the marketer must have a powerful listing with great pictures. This is always true regardless of what the merchandise is. Big-ticket collectibles offer splendid opportunities, but besides need special precautions.
1. Price: decide the lowest figure you wish accept for each statuette and set that cost as a reserve. Then do your opening bid absurdly low - yes, absurdly.
Example: if you wish accept $1,000 - do your opening bid $25. There is no risk in this, because you don't have to sell unless the bidding reaches $1000, but the low cost attracts buyers, (assuming there is demand, of course).
Looking at completed eBay auctions allows us to track prices, Once once again and once again we discover that starting the cost wherever
the marketer hopes it wish end is not a wise tactic.
For instance, a marketer wants to get $750 for his figurine. An opening bid of $750 won't attract nearly as galore buyers as an opening bid of $25 and - amazingly - the lower bid about always gets higher prices. There is several psychological science at activity with the cheap price. It may not do logical sense, but it's the reality of life on eBay.
2. Devote space in your auction listing explaining how you wish pack your item to ensure safe transit. This is critically important because in the back of every buyer's mind is the dread of receiving a package that rattles. A collectibles purchaser wish inevitably be thinking of the hassle she wish have to go through - and the possible loss of purchase cost - if her item is broken. She inevitably to cognize that the marketer has cautiously considered this issue and has a solution.
3. For the protection of several of you, insist that the purchaser pay for appropriate insurance. Don't allow this to be an option. You decidedly do not want the liability of a broken collectible that cost hundreds of dollars. In fact, if a client objects to paying for insurance, this mightiness possibly be a red flag. A genuine collector is really eager to add to her collection and wants her statuette to be protected.
4. We can safely assume that every Computer network purchaser has detected
stories of fraud on eBay and elsewhere on the Net. Therefore, thing
you can do to prove the genuineness of your collectible is well worth your time. Is there a marking on the bottom? Do you have the innovational box or another container? Makes it have a label? Is there a certificate of genuineness or an appraisal by a respected organization? If the answer to any of these is "yes", then be certain to emphasize your genuineness in your auction. Taking images of your proof is especially effective.
5. I don't suggest offering a guarantee except in the most general way - that is, you, the seller, are telling the truth just about the product. Anyone bidding on a collectible is knowledgeable and therefore they cognize what they're purchasing so there should be no reason for a return. If person expresses discontentment and mails your merchandise back, there is every likeliness of it being broken. You do not want the hassle of trying to collect on broken merchandise or putt yourself into a litigious situation with person who refuses to believe that the collectible was broken via return shipping.
Also, you don't want to take a loss on your eBay fees, which mightiness be substantial if the cost is high.
6. With a actually big-ticket item, always offer the option of an written agreement
service - at the buyer's expense, of course. They may not take want this service, but do certain they have the option. You, of course, cognize that your merchandise is legitimate, but the purchaser isn't so certain. eBay recommends an written agreement
service that is accessible to all members.
7. If you're willing to ship worldwide, you need to take special steps to protect yourself. In the US we have AVS (Address Verification System) which offers several protection. A really large portion of the fraud suffered by buyers occurs outside the United States and you are even
in protective
yourself. Losing the purchase cost on a $5 item isn't such a big deal - but a $1,000 collectible perfectly makes matter.
Your bank can advise you on the time it wish take to verify foreign funds. Be certain to let any prospective purchaser cognize in your auction that there wish be a delay if they are outside of your country. Do not let your merchandise out of your hands until you are sure!
If you follow these 'rules', the chances of merchandising your big-ticket collectibles at the highest possible prices wish be greatly increased.
Just just about the author:
Discover how to sell on eBay with 16 hours of online manual instructed by a 10 year eBay veteran. Own an eBay business instead of an eBay hobby.
http://auction-genius-course.com
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