John F. Kennedy
Pricing isn\'t all logic. People also buy at one price and not at another for psychological reasons - many of which they don\'t understand. Yet these psychology-based choices have been documented by pricing strategy experts in tests of hundreds of millions of consumers. Here\'s how pricing psychology can work for you. \r\n\r\nYou probably know this psychological quirk \r\n\r\nWhich of these two prices will get more buyers? \r\n\r\n
No time-wasting mumbo-jumbo \r\n\r\nThe PRICING PSYCHOLOGY REPORT contains no textbook theory or page-bulking-up blather. It\'s just 11 chapters (56 pages) of pricing strategies that have real-world testing to back them up: \r\n\r\n