The VideoBiz is author Brien Lee's advice on starting a video business, based on his 40 years building businesses in the audio-visual communications industry. He started his first business at age 22, sold that business and started his next at age 33. He sold that business and retired and age 40, but accepted an offer to join a former competitor when he was 42. When the owner of that business retired, he went on to start his third and longest lasting business at age 46. Today, at age 70, he continues to write, direct and edit videos for major corporations and personal documentaries for the home market.
Brien entered the video business with an emphasis on the creative, and brought home many awards and client successes along the way. But most importantly, during that time he was forced to learn "the hard way" marketing, sales, business management, and more. All of these areas-- including the creative-- are included in the VideoBiz Book.
This book details creative strategizing, planning and production execution. It also takes a hard look at the struggles of start-up sales, growing a business through marketing, and the pressures business growth brings.
The book is chock full of examples of business success-- and failure. It is a no-holds-barred look at the realities of starting with a simple creative dream and struggling to make that dream come true, without compromising the creative, one's ethics, and one's family.
The book offers many additional resources, from web indexes of asset libraries for music, video and photos, as well as educational resource providers. In addition, an on-line directory of case histories and video examples is provided. A private Facebook group is also provided to buyers of the book.
The VideoBiz Book is offered as both a kindle book and a paperback.
