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  | The Sales Site QuickStart Ebook | |
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 | |  | | E-book Category: E-Marketing
E-book Title: The Sales Site QuickStart
Author: Jeanette Cates
Book Description: Dear Fellow Business Owner:
Lisa just left the office, a smile on her face. She walked with a confident step - the proud owner of a new website. And not just any website - this is a site designed to sell her ebook.
Now Lisa hasn't always been confident in her ability to create and manage a site. Not too long ago she whined "I don't know what to do. I have the ebook ready to go, but I don't have a clue about how to sell online." And that's when I recommended the Sales Site QuickStart.
You see, I've been online for more than seven years - and I've helped hundreds of people get their site up and running. And in spite of all the "quick" methods advertised online - all of the "mini site" builders and systems, I kept finding that people came up with the same questions over and over. And that's why I created the Sales Site QuickStart.
The Sales Site QuickStart is the answer to those questions that plague you:
What do I put on my site?
How do I get the money?
How do I deliver the product?
How do I capture the email addresses of the visitors who came and didn't buy?
How do I sell to them?
How do I work with a web designer to be sure I don't pay too much?
How can I get my site up and running quickly?
In an easy-to-understand format, the Sales Site QuickStart walks you through the decisions you need to make in order to create an effective sales site.
So what is a sales site?
It's just a simple site - like this one. A sales letter and an order form. That's all there is to it on the basic level. But I know from experience that there are some other elements that can make your sales site a more profitable tool for you.
Why is it important to have a sales site?
Because a confused mind makes no decisions.
If you create a site that has multiple choices, most people don't get around to making a decision before they leave. They think...I'll come back later and make my decision. And they never do.
A sales site serves a single purpose...to sell a single product. Period. That's what you want to do. That's how you make money online.
Sales sites are so important that there are multiple ebooks and guides on the topic. But if you're like many people, they're useless.
Now don't get me wrong. There are some great products on the market on how to use a sales site to sell your product - and generate profits. In fact, I'll recommend several to you - when you're ready to digest them. But they all start with unspoken assumptions. After all, most of the people writing them are either technical experts who have been online forever or direct marketing experts who make their living from writing great sales copy.
They assume, for example, that you're used to viewing source code on your competitors' sites. They assume that you know how to research keywords. They assume you know how to write "killer sales letters". They assume a lot.
So if you're tired of missing the assumptions and feeling like there were steps left out, then you're ready for the Sales Site QuickStart.
In Sales Site QuickStart, you'll find:
Time-saving features
Click-by-click instructions so you won't get lost
Screen shots to ensure you are looking at the right thing
Ready-to-use forms
Money-saving features
Universal site outline you can use over and over
A design document that prevents budget overruns
Confidence-building features
Specific examples you can follow to check your understanding
Format that provides valuable insight into your role as the business decision-maker
Clear explanations of what to do with your completed form
Friendly and familiar PDF format so that both Mac and Windows users can read it
Resources to take you to the next step
By the time you've gone through Sales Site QuickStart, you'll have learned how to:
Make the decisions only you, the business owner, can make
Decide whether or not to create your own site
Provide your web designer (even if it's you!) with a design document ready to be converted to a web page
Capture the traffic that doesn't buy so you'll be protecting your investment in traffic generation
Eliminate the miscommunication that is so often associated with a bad web design experience.
Why am I qualified to write the Sales Site QuickStart?
First, I love doing business online! I've been online since the beginning of the Internet and spend 12-16 hours a day reading and researching various Internet Marketing techniques. I've created sales sites for clients, as well as for my own business. I've familiar with almost every book or course I can find on the topic. I've studied them and gleaned the best advice they have to offer...and refined it into Sales Site QuickStart.
Second, I've shared this system with my coaching clients and my students. One after another they echo the same result "Oh, that's a lot easier!" You see, I'm an instructional designer by trade and by education. I've made my living for 20 years figuring out the best way to teach adults "tough topics" - like math, accounting, and technology. Now you can reap the benefits of my experience with the Sales Site QuickStart.
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