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 | |  | | E-book Category: Psychology
E-book Title: The EFT Coach
Author: Mary Jones
Book Description: The first ever book on Emotional Freedom Technique™ and Coaching.
Who is The EFT Coach for?
Professional Coaches who want to add EFT to their practice - you will learn what EFT is, how its fundamentals relate closely to the principles of coaching, and how EFT can help your clients achieve their coaching goals faster.
EFT practitioners who want to move into professional coaching - you will learn how coaching differs from EFT as therapy and how to apply EFT in new ways to achieve coaching-specific goals.
Coaches who already know or use EFT - you will learn brand new variations of EFT designed specifically for coaching issues, how to use EFT to improve your own performance as a coach and expand your thinking about how to apply EFT within your specialism.
Self-help users interested in either EFT or coaching for self-development - you will learn new patterns of EFT and new ways to apply EFT to yourself to help you achieve your goals.
If you thought EFT was "therapy" - think again!
The EFT Coach shows you how to apply EFT in a coaching context, including many new patterns of EFT specially developed for use by coaches.
If you've never heard of EFT but you're a coach interested in new coaching methods, The EFT Coach could change your coaching practice forever.
Imagine being able to dissolve your client's fears and blast through their blocks to action - in minutes instead of hours or weeks. The EFT Coach tells you how.
Imagine being able to accelerate your own personal development as a coach - increasing your confidence and improving basic coaching skills such as maintaining detachment, improving intuition and listening skills. The EFT Coach tells you that too.
Imagine being able to spend several hours a day coaching and feel more relaxed and energised than when you started. Even if you never use EFT with a coaching client The EFT Coach will show you ways to use EFT for yourself: how to stop client issues "sticking to you", how to maintain healthy detachment while staying fully focussed on the client, how to maintain 100% acceptance of your client no matter what they say, and much more.
What is EFT?
Emotional Freedom Technique™ (EFT) is a meridian based technique that has been sweeping the world of therapy for nearly twenty years. Developed by Gary Craig, a performance coach, engineer and ordained minister, it has been successfully applied to countless cases for issues such as anxiety, fears and phobias, trauma, addictions, stress and pain.
Visit www.emofree.com to find out more.
EFT is a technique that works directly on the body's energy system to correct disruptions that cause negative emotions. It involves gently tapping on specific meridian points on the face, body and hands, while focussing on the problem.
Learn EFT now!
You can start using EFT for yourself right now by downloading my EFT QuickStart manual.
Or get Gary Craig's original and comprehensive manual from www.emofree.com.
That all sounds like therapy - I'm a coach!
So far, EFT has been used primarily for issues that traditionally suggest a need for "therapy" - such as phobias, PSTD, trauma and so on. As such, EFT is most commonly used by psychotherapists, counsellors, hypnotherapists and other medical practitioners such as doctors, nurses, acupuncturists and so on.
But EFT is not "therapy". It doesn't require any analysis of the client's issue. And it can be self-applied.
And EFT is being increasingly acknowledged and used in more everyday settings which would not be classed as "therapy" at all. For instance:
Performance - Improving golf scores or batting averages.
Education - Learning new skills faster.
Confidence - Identifying and dropping limiting beliefs and expanding what's possible.
Insights and Problem solving - Accelerating the process of generating ideas and finding creative solutions.
Preparing for important events - Such as exams, important business meetings, presentations and promotions.
All these are coaching applications!
And more and more pioneering coaches are making EFT a regular part of their coaching practice. Try a web search on keywords "EFT" and "coaching" and see how many results come back.
The EFT Coach examines the ethical issues around "therapy" and coaching in considerable depth. It offers practical suggestions and a strong framework of principles for using EFT as a coaching tool.
Just as NLP has proven itself to be an almost standard tool for coaching, even though it can also be used for much deeper "therapy" work, so can EFT be used in the service of legitimate coaching goals. The EFT Coach begins the process of making EFT a standard coaching tool, just as NLP has been for many years.
Who is the Author?
Mary L.R. Jones is a Psychologist (BSc), Personal Coach and NLP practitioner, based in Suffolk, UK.
She is also an Advanced Practitioner of EFT and Trainer with the Association for Meridian Therapies in the UK.
She publishes a free monthly e-newsletter featuring articles and case studies in the area of coaching and EFT. She also creates and runs her own EFT workshops, and is contributor and assistant moderator for the largest web discussion group on Emotional Freedom Technique and related energy techniques. More... | 
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