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  | The Blog and Ping Tutorial Ebook | |
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 | |  | | E-book Category: E-Business
E-book Title: The Blog and Ping Tutorial
Book Description: Dear Internet Marketer,
Let's face it, putting together a website is tough-but getting that website into the major search engines like Google and Yahoo is even tougher!
There's no doubt, the most difficult marketing technique for any Internet marketer to learn is how to get your sites indexed. And until you master it, the web site that you are counting on to generate sales, build your reputation, or generate AdSense revenue is just floating in cyberspace--worthless. No wonder it seems to take forever and ever. And it sometimes it really IS Forever and Ever!!
That is why there are countless sites with advice, tons of expensive software, and plenty of costly seminars on how to get a search engine's "web crawler" to "spider" (that is "geek" for find and enter into the search engine) your site.
And yet, you and others just keep getting frustrated until you spend more hours in research, pour more effort into "tweaking" your site, or waste even more money on someone's outdated ideas--all while time and opportunity are still slipping through your fingers.
The simple truth is that until the search engine finds your site and decides to spider it, nothing else matters.
This is where the newly discovered method of Blogging and Pinging proves so valuable. It gets your site noticed and spidered quickly and brings the crawler back more often.
Blogging and Pinging is fast. It is easy. You don't have to be a technical guru to understand the concept or learn the method! All you have to do is follow the step-by-step instructions.
And even better, the entire process is completely free! No new software to buy, no need to purchase subscriptions to new services, no renewal fees - truly FREE!
Like you, I had read hundreds of articles about blogging and lots of speculation about its impact on search engines. While blogging is increasingly popular, blogging alone does nothing for search engines but give them millions of new--usually worthless--pages to search--and often screen out.
The ability to "subscribe" to web sites and blogs through RSS Feeds (called syndication) is also changing the way the web works. These feeds automatically check (called "pinging") web sites for changes, and send the changes to another site that has requested to be sent the changes. Of course, no one can subscribe to a site that they can't find!!
Two big web trends:
- Blogging--easy to create with free and relevant content
- Syndication--lets a site generate its own activity (pinging)
More... | 
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