E-book Category: E-Business E-book Title: MODERN MAIL ORDER Book Description: Table of contents:
01. ONE HUNDRED ONE WAYS TO INCREASE MAIL ORDER PROFITS 02. HOW TO PICK THE BEST PUBLICATIONS IN WHICH TO ADVERTISE 03. HOW TO SET UP A SINGLE LOW-COST RECORD KEEPING SYSTEM 04. HOW TO DESIGN WINNING ADS WITH YOUR OWN COPY 05. 4 WAYS TO MAKE THE BIGGEST EARNINGS AS THE PRIME SOURCE 06. HOW TO RAKE IN PROFITS AS A CIRCULAR MAILER 07. IDEAS FOR REDUCING PRINTING COSTS 08. OVER 2 DOZEN SUPPLIERS OF FREE COMMISSION CIRCULARS 09. OVER 2 DOZEN DEALERS THAT OFFER FREE MAILING LISTS 10. THE 10 SECRETS FOR MAKING MONEY SELLING BIG MAILS 11. HOW TO HAVE YOUR CIRCULARS PRINTED AND MAILED FREE 12. 17 METHODS FOR GETTING FREE ADVERTISING 13. HOW TO START YOUR OWN MAILING LIST BUSINESS 14. MANAGING YOUR MAIL ORDER BUSINESS 15. HOW TO SET UP AN IN-HOUSE ADVERTISING AGENCY 16. HOW TO WRITE CLASSIFIED ADS THAT GET RESULTS NOW 17. MAIL ORDER LAWS AND REGULATIONS - AN OVERVIEW 18. THE BEGINNER'S MAIL ORDER BUSINESS GUIDE 19. POSTAL SAVINGS GUIDE 20. GETTING STARTED IN THE MAIL ORDER BUSINESS 21. CONTROLLING MAIL ORDER'S KEY EXPENSES 22. MAIL ORDER BOOKKEEPING BASICS 23. MAIL ORDER ADVERTISING DIRECTORY 24. STATE SALES TAX GUIDE - AN OVERVIEW 25. MAIL ORDER - MOST COMMON MISTAKES 26. TIPS FOR HANDLING BUSINESS PHONE CALLS 27. WHAT THE RIGHT ARTICLES CAN DO TO IMPROVE YOUR PUBLICATION 28. WHAT WOULD YOU REALLY DO IF YOU GOT 500 ORDERS A DAY 29. HANDLING IMPOSSIBLE CUSTOMERS 30. A MARKETING ANGLE I USE TO SELL MY OWN PRODUCTS 31. DO YOU SELL BY MAIL ORDER? HERE ARE SOME TIPS 32. INSIDE MARKETING INFORMATION FOR ENTREPRENEURS 33. HIDDEN TRUTHS ABOUT LEGITIMATE SCAMS 34. BECOMING A RESPONSIBLE ADSHEET PUBLISHER 35. HOW TO ADVERTISE OUT-OF-CIRCLE FOR $3 TO $10 36. THE RIGHT WAY TO MARKET WITH A FAX MACHINE 37. UNDERSTANDING WHAT IS GOING ON BEHIND THE SCENES 38. HOW TO BECOME A SUCCESSFUL ADVERTISING BROKER 39. HOW I BUILT MY FIRST DOWNLINE 40. WRITING SUCCESSFUL PRESS RELEASES 41. HOW ABSOLUTELY ANYONE CAN START A BUSINESS -- RIGHT NOW 42. EXAMPLES OF EXCELLENT MARKETING 43. MONITORING YOUR MAIL ORDER OPERATIONS 44. HOW TO EVALUATE THE CUSTOMER BASE YOU CURENTLY HAVE 45. HOW TO FIND A UNIQUE PRODUCT OR SERVICE THAT WILL MAKE MONEY 46. HOW TO PUT TOGETHER A WINNING DIRECT MAIL PACKAGE 47. THE RISK OF TARGETING LOW-END MARKETS 48. HOW TO TURN BIG MAILS INTO PROFIT-MAKING VENTURES 49. TELEMARKETING SCRIPT FOR SELLING LONG DISTANCE 50. HOW A POOR PERSON CAN MAKE MONEY IN A SMALL TOWN
