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 | |  | | E-book Category: Arts, Business
E-book Title: Logo-ology
Author: Nancy Fraser, Lara Fisher
Book Description: Design Your Own Logo
With Lo'go-ology™
Save 100's of dollars on branding your business.
Learn what is a brand and how to create your own business brand. Get the POW! logo.
This ebook will save you up to $300 or more on logo & brand identity design.
Logo-ology™ is for you if:
- You are a start-up business.
- You are looking for new business resources.
- You need a memorable logo.
- You are ready to re-design or re-brand.
- You are interested in graphic design and want to learn basic principles and techniques.
Logo-ology™ will help you decide what you want your logo to look like and save you money on the design process if you decide to hire a graphic designer. There is valuable information on branding, saving money at the printer and more.
Lo'go-ology contains over 60 pages of logo design ideas, exercises and how to steps to get you started on building your business brand.
Stop agonizing over design decisions. Spend more of your valuable time on getting the cash flowing your way! Having the right information will lead you to the right decision.
The expense of business start-up and the lack of cash flow makes it easy to decide, you can't spend the money and don't need a logo.
During business start-up or re-brand, there are so many decisions to make and what seems like an endless amount of money to be spent. Any money you save on logo design by learning how to design your own logo, or by defining what you want, is money freed up for something else.
Marketing materials that are well-designed will save you money in the end.
The effort to attract a new customer is much more than the effort to keep a customer. It takes a minimum of 3 exposures to your business message for a prospective customer to take notice. If there is nothing memorable about your business, you don't have a logo and you don't clearly articulate what you do through all of your marketing materials, they won't remember you from one meeting to the next. You are starting from scratch each time.
Make sure your logo communicates who you are.More... | 
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