E-book Category: Animals E-book Title: Horse Cents Book Description:Shaking the Equestrian Money Tree
This is a targeted product for equine (horse related) businesses.
The book shows how to build a client base by holding classes to teach people the basics of horse ownership
Table of Contents 1. Overview 2. What to teach 3. Where to hold the class 4. How to Find Demo Horses 5. Marketing the Class 6. Insurance and Legal Considerations 7. Setting up for class 8. Conducting the class 9. Follow-up After the Class 10. FAQ 11. Conclusion 12. Appendix
The Author Patricia Reszetylo is a self-confessed horse lover. Bitten with the bug at age nine, she has spent many years looking for ways to support her "horse habit". While she didn't create the kernel idea of a class to educate new horsemen, her many years of studying marketing, and of working in various retail settings is summed up in this e-book.