E-book Category: E-Marketing
E-book Title: Which Niche Will Make You Rich?
Book Description: The Biggest Mistake In Information Marketing - And How To Avoid Making It!
Pam is an Internet marketer. She creates and sells information products. Like all beginners in the field, she sought out the experts (called 'gurus') and learned from them.
She subscribed to their email newsletters. She read all their messages, bought some ebooks, even invested in a high-priced course about information product marketing.
And Pam studied all the material eagerly.
She was like a sponge, soaking up the information. Most of the gurus taught a similar approach (with different fancy names). Pam learned that to build a successful online business, she needed 3 things: - a product
- traffic
- conversion (of prospects into buyers)
Pam was a quick learner. Within a short time, she had written an ebook, built a website, actively promoted it, and was getting many visitors to it. She tested various parts of her sales process - headline, offer, price, and more - to try and improve her response rate.
But ten weeks later,
She Was Ready To Give Up!
All her hard work had not brought the results she hoped for. In fact, they had hardly produced any results at all!
Pam had made exactly three sales. And when she added up all her expenses to reach that point, she was shocked at how much each of those 3 sales had cost her.
Fortunately, before deciding to abandon her hopes, she talked to me. And within a few minutes of starting our discussion, I knew exactly what she had done wrong.
It's The BIGGEST Mistake In Information Marketing
And no, it's not only beginners who get it wrong. Many 'experts' are guilty of making it too. It's a deadly mistake - because it can sink any venture even before it gets going.
What's the mistake?
Not Carefully Researching A Niche!
Pam had set out to write an ebook - on a topic of her choice. It was something she enjoyed doing, because she was an expert at it. Putting her thoughts and experience into words was exciting and fulfilling.
Unfortunately, she didn't pause first to think about whether there was an audience out there who cared about it!
By the time she discovered there wasn't, it was already too late. She had spent many days in creating her ebook, and she wanted many people to read it. So then, instead of changing her approach, she just kept trying harder, spending more time and money, trying to find buyers for her ebook.
That approach simply does NOT work. It is wasteful in effort and expense. It is doomed to fail. It is destructive to your enthusiasm and confidence.
That's Why You Must Find Your Niche - FIRST!
A market niche is a section or segment of the world out there which is interested in something specific. It may be a hobby, a problem, a sport, a place, an activity, a person - anything at all.
And when you focus your efforts at creating and selling information products on a specific niche, you'll be able to sell more of it easily - because people in that niche already WANT what you're selling them!
Simple, right?
It really is. Finding a niche is the most critical element of your online information business. Researching a niche is the highest and best use of your time and energy at the beginning of your infopreneur career.
So, What Matters In a Niche?
There are 5 important questions that you must answer in the beginning before taking the first step as an information marketer and starting work on a product or service.
#1 Are there enough people interested in it?
#2 Do they want what you plan to sell?
#3 Have they expressed interest in paying for it?
#4 Can they afford to pay the price you expect to charge?
#5 Will you be able to find and reach them with your message - affordably?
Even if you don't buy a single guide to niche marketing, and only focus on answering these 5 questions before taking your first hesitant step into information marketing, you will multiply your chance of success.
Of course, each of these 5 broad areas has a further set of questions to be addressed and answered. And there are any number of resources, many of them free, that will guide you towards finding the answers quickly and reliably.
"Which Niche Will Make You Rich?" is a powerful guide that shares them with you. There are questions that will guide you to finding your ideal niche. And there are tutorials, questionnaires and collections of resources to help you through the steps, one by one.
In this niche research training manual, you will learn: - How to calculate market demand and know for sure if your niche is worth exploring. Without this, you may as well wash your money down the drain!
- 5 quick and easy ways to assess profit potential in any niche - and pinpoint the most lucrative income streams with accuracy
- How to pick the perfect keywords guaranteed to accelerate the growth of your business. Get this right and you'll get a flood of traffic and boost profits
- Tap into your niche's mindset and get them to tell you what exact products and services they are ready to buy from you - even before you create them!
- Why competition doesn't really matter - and what you can do to avoid frustration and disappointment, even when competitors invade your favorite niche
- Discover the easiest way I know to make money online (Applying this, I get a check every month for doing absolutely nothing!)
- How to create your information product with complete confidence that it will be a runaway best-seller
- 3 secret places where you can uncover hot high demand niches - and quietly dominate them
... and more.
Armed with this powerful information, you can turn around your information business, or start off on the right foot and make it wildly profitable in the shortest time possible - with very little wasted effort.
After you finish reading this report and applying the simple lessons in it, you will: - find a profitable niche market to explore
- identify who your ideal audience will be
- know what they want from you - and how much they will pay for it
- learn where to find your prospective buyers - and what to tell them
- have a list of resources to guide you past any obstacles you'll run into
"Which Niche Will Make You Rich?" is the guide to niche finding that I wish I had when first getting started. It is a manual you will keep referring back to frequently, to improve and enhance your skills at picking winning niches.
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