E-book Category: E-Marketing E-book Title: E-Marketing Your Firm For Results Author: Steve McIntyre-Smith Book Description: E-Marketing Your Firm For Results includes:
the ETHICAL use of e-mail for marketing
permission marketing
why your web site is a critical part of your marketing process
why most Accounting firms' web sites are NOT getting results for them
why people surf the web and what you need to offer them
making money from your web site
great ways to grab your prospect's attention by e-mail