E-book Category: E-Business, E-Marketing, SEO and Promotion
E-book Title: Competition In The Crosshairs
Book Description: Web Intelligence Sniper Reveals
Secrets Google Won't Tell You! A couple of years ago, I lost a job because I couldn't get a website to rank in Google! I became angry, and did something about it. But I took action. The right action! More about that in a moment!
Hello, my name is Marcus Laubli. I'm just an ordinary guy, but I've got a special story. One of peaks and troughs. Highs and lows. But I persevered, and now I'm ready to help you achieve new goals - new heights!
This eBook is NOT for beginners! I will tell you where a beginner can start, and where other important information is! You can look over my shoulder as I work. This "learn by example" book is worth it's weight in gold! Take a look at what a dear friend said when I sent him the book! Here's What You Will Learn My goal is to help you, my reader to find the best search engine traffic, then, armed with the best intelligence about your keyword phrases, the best intelligence about your own website page, and your top 30 competitors, go to battle and win.
My objective is to quickly and with simple words offer my reader real results. These testimonials speak for themselves! EL is also a friend I see weekly. But look at how he words his testimonial. When I approached EL about Search Engine Optimization (as a friend), he said "Marcus, I'll sit and listen, but you'll have to convince me"! Later, after we had lunch and a couple of beers, he had to admit that I WAS the real McCoy! I Had A Real Problem That I Learned To Overcome Remember I told you that I lost a job because I couldn't get t website to rank in Google? The "gentlemen" who hired me even called me a partner and promised me 1/3 of the profits.. but because my SEO skills were dated by about 4 years, from one day to the next, I was thrown away like a wet dish rag. I felt thrown out, and worthless. To change this, I had to learn what I know today!
These gentlemen actually threw away a 27 year family relationship because I couldn't get their website to rank. Well, with the help of some wonderful people, my SEO /SEM skills were brought up to date (not once, but twice) and I've made my living as an affiliate marketer ever since.
After this experience, I made sure that there was no more guessing! No more despair! No more lost jobs! I'm "that sure" that I have the answer. I know what it takes to put my pages in front of any keyword phrase that I want. Today, I am empowered! I have the knowledge I need, along with access to the tools I need. This combination of knowledge and tools helps me understand how to get a page into the path of traffic that wants to buy my products! Have You Struggled To Compete In Google? Have you been in despair, or even angry that you couldn't figure out how to get your pages seen in Google? Competition In The Crosshairs, the eBook can show you today that there is no more trial and error, no more waiting around for 6 months! Within the first 9 chapters, we'll build your knowledge and explain to you exactly: - what Google is NOT telling you
- what you need to do to get your pages into the path of traffic
- how you need to do it... the first time!
No more guessing. No more "what if". I'm taking command of my destiny! Today. Are you?
There are free web sites out there that give you part of the information that Competition In The Crosshairs reveals. There are services out there that try to do it, but don't succeed (there's even an example in the Chapter 9 Case Studies to prove it). Then there are the services that I used, which cost me several thousand dollars for my SEO / SEM certifications in addition to costing "Joe Normal" several hundred dollars a month just for the information. To succeed, you need information about your website, your top 30 competitors web sites, and knowledge of how to use this information. Without it, you're just playing a guessing game!
We show you HOW, we show you WHAT, and we let you choose HOW MUCH you spend to do it! By this, I mean that I have started a new website with the intent of building it as others look over my shoulder! When you purchase this eBook, you get a 6 month subscription to log in to a website and see examples and positions... You get to ask questions, and, you can discuss strategies with me, and others who have access to the invitation only blog. Want to help get a page in this example website ranked? I'll show you exactly what you have to do! Do it, and you'll be another step closer to understanding what you have to do to make your own web pages rank. There's No One Else Writing Content Like This! To our knowledge, there's no one on the market who has this kind of "example" out there with examples of how to use this laser sharp precision! The tools we use can tell you the strengths and weaknesses of your web page, and the strengths and weaknesses of the top 30 competitors's pages! Yes! Once you have this information, just simply execute the plan, and you'll execute precision. Get your pages into the way of traffic starting now! Need conversions? We can help!
Here's the table of contents. We have 46 pages packed with very good information! I could have stopped after the Case Studies in Chapter 9, but there are so many things people have asked about that I've continued feeding you more good information as you have questions. I expect there will be an update to the eBook about every few weeks! Several times during the 6 months that your subscription for this eBook will last. The Table of Contents Here's the table of contents for the eBook we're talking about. Table Of Contents - My Story
- Introduction - How To Get The Most Out Of This eBook
- Chapter 1 - Knowledge And Tools Of The Trade
- Chapter 2 - A Real World Example
- Chapter 3 - Personal Search vs Global Search Using Google
- Chapter 4 - Define The Real Competition
- Chapter 5 - Understanding The KEI Index
- Chapter 6 - Keyword Research - A Short Discussion
- Chapter 7 - Google AdWords Keyword Tool and it's Output
- Chapter 8 - There's More That Google Isn't Going To Tell You
- Chapter 9 - On-Page Factors vs. Off-Page Factors
- Two Case Studies
- Case Study 1 - Keyword Phrase "Real Estate Tucson Arizona"
- Case Study 2 - Keyword Phrase "Tucson Real Estate"
- Conclusion
- Chapter 10 - Inbound Back Links - Two Different Types
- Chapter 11 - Finding New Content
- Chapter 12 - Staying In Touch With The Competition
- Chapter 13 - Website, Blog, Or Both
- Chapter 14 - What's In A Domain Name
- Chapter 15 - URLs - Relative Or Absolute, And Why?
- Chapter 16 - Structuring Your Website To Remain Search Engine Friendly
- Chapter 17 - Website code, Doctype, and and the W3C
- Chapter 18 - Site Maps
- WordPress Site Maps
- Static website Site Maps
- Automated Site Maps
- Chapter 19 - Frequently Asked Questions
- Appendix A - Three Methods Of Being Found On The Internet
- Directory Search
- Organic Search
- Pay-Per-Click
- Appendix B - Open a Google Account and gMail Email Address
- Appendix C - Getting To The Google AdWords Keyword Tool
- Index
Now, as you look down through the table of contents, you see that I go through things systematically. You learn from me how to look for keyword phrases that are worth it, and how to look at competitors, what competition really is, and what indicators are truly important. I even teach you how to hand calculate the KEI value, just in case you don't have access to the tools that would do it for you!
DH got down as far as the first Case Study and he realized that he really had to put the book down! He still hadn't hit the juicy part of the book! Here's what he said (even before I asked him!)! More About The eBook Content By The time you make it through chapter 4, you will be able to, using just the knowledge in the book, see who the real competition is.
In Chapter 5, I teach you how to compute the KEI factor
In Chapters 6, 7, and 8, I show you how to dig for GREAT opportunities
Chapter 9 is where I compare two very similar keyword phrases, and why the same page can't rank for both keywords at the same time! Chapter 9 is the "meat in the sandwich".
Chapters 10 - 18 introduce other important information about Search Engine Optimization. I will add content to this portion of the eBook as people ask questions
Chapter 19 is the area where we will do Q & A. After you pay for the eBook, I will do my best to answer your questions. But there's more! Watch Me Work A Website! That's right! After you buy this eBook, you will be able to look over my shoulder on a password protected website for subscribers only, and watch how I build real content... and make it rank in the search engines. I will track my changes in a blog, and my readers will be able to ask questions and comment.
This website is virtually starting out with a bare bones Blog from Wordpress together with a shopping basket. I will show you how to build it into a website that will create an income stream. In 24 - 36 months, I plan to sell the website at a profit.
I plan to limit my work on this website to about 1 hour per day, 5 - 6 days per week. The website will sell a green product. Follow what I do, understand the steps, then do it for yourself. As A Bonus, I Will Help You Learn To Blog! I'll let you have part of the fun! Yes, you will be able to open a blog (for free) on one of my domain names, then you will learn how to point a few blog entries at a page in order to make web pages rank better. This Blog content will be on a free blog account you get from me. There's One More Secret... But You'll Have To Buy To Find Out! Yep! I've got one more thing up my sleeve, but you'll have to buy the eBook to find out what it is! More... | 
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