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Category: Arts, Business

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Title: Pricing Design Services
Author: Ian Motley
Description:

Most architects and design professionals are trained to price design services according to project costs. A cost-based approach to proposing design fees frequently leaves architects competing on fee, alone, to win new work, bartering for position at the negotiation table and writing proposals that fail to capture the interest of their intended audience. In this ebook we take a look at a better way to price design fees. By following an interest-based approach architects and design professionals can write proposals that separate their services from their competition, cater to the needs of a larger client base and offer solutions that clients want to pay for.

This ebook contains 57 pages, 11 chapters. The following is a list of chapters included in the publication:

  • Preface: The Architect’s Dilemma
  • Introduction: Why design fee proposals matter.
  • Design Fees: The biggest fallacy in business…
  • Price Discrimination: The interesting thing about prices…
  • Bundling + Unbundling: The happiest bundle on earth.
  • Up-selling + Cross-selling: “Would you like fries with that?”
  • Versioning: When more is… more.
  • Utilising Context:
  • Fee Options: The power of options.
  • ‘Free’ Prices: The price of ‘free’.
  • Postface: Ethics + The Law

This ebook provides readers with the following learning

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Category: Arts, Business

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Title: The Architect’s Guide to Negotiating Design Fees
Author: Ian Motley
Description:

If you have experienced fee erosion during your negotiations then this ebook can help. The Architects’ Guide to Negotiating discusses 12 of the most common negotiation tactics and tricks used by developers and investors in today’s industry. Learn how to respond to common negotiation questions and develop a strategy for all future negotiations.

This publication contains 35 pages, 4 chapters. Through the use of real-life examples from over 15 years of contract management and fee negotiation experience the author shows how to respond to common negotiation tricks while highlighting a better way to negotiate. The following is a list of chapters included in the ebook:

  • What is a negotiation?
  • Preconditioning
  • The Low Key Approach
  • Negotiating Against Yourself
  • Power of Print
  • Good Cop, Bad Cop
  • The Power of Silence
  • Splitting the Difference
  • Body Language
  • Soft & Hard Negotiation Strategies
  • A More Suitable Approach

This ebook provides readers with the following learning outcomes:

  • Insight into 12 different negotiations tactics and tricks
  • Understanding of design fee negotiations
  • Working knowledge of how to respond to client negotiation questions
  • An introduction to a winning negotiation strategy
  • Understanding of soft and hard negotiation strategies
  • Knowledge of how to
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Category: Business, Entertainment

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Title: Event Planning Blueprint
Author: Melanie Woodward
Description:

Discover the exact roadmap I used to build a six-?gure event planning business from my kitchen table with no prior experience.

If you've ever wanted the experience of getting started in event planning and earn money working in a business that you love even if you've never planned an event before...

This is the SIMPLEST way for ANYBODY (even with no experience) to get started in event planning and make money. And with this PROVEN system, you can get started with just a computer!

Hi, my name is Melanie Woodward. When I began my event-planning career I was probably a lot like you. I was planning all kinds of events for free like promotional and client appreciation events for my boss’ company, dinner and birthday parties for friends and family, and golf tournaments as a volunteer for charities. But I wasn’t getting paid for them and I wanted to make money for using my talents.

Here's What You'll Know Once You Have Taken Action TODAY:

  • How I went from zero to a six-?gure business in one year WITHOUT having any formal training and with no experience.
  • Discover how to turn ANY event into a pro?table one.
  • Learn industry SECRETS that event professionals won't share with you
  • How to avoid the BIGGEST time wasters that will prevent you from getting started.
  • How to attract new clients.
  • Learn 21 different places to advertise your events or business TODAY.
  • Ways to
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Category: Business

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Title: The Beginners Guide to Stylist Marketing
Author: Erika Clarkson
Description:

How to Attract More Clients, Increase Your Status, and Become the Stylist with a Waiting List

Dear Stylist!

  • Do you enjoy seeing someone walk away satisfied and more confident because of your services?
  • Are you passionate about helping a person look their very best?
  • You want to be successful and make a lot of money right?

YES! Of course!

Success as a stylist is relative. It may mean more clients, more money, or status or all of the above. Whatever is most important to you, I am sure you would agree that it's hard to attain.

Today...I'm finding out that the Game Has Changed. All of that is not enough.

In fact, our research has shown that skills account for a lot less than people actually think. Competition has gotten fierce, information is now readily available on the Internet and being great at what you do is now the standard. People expect you to be qualified.

Over the years at Lead Stylists, we have tested over 65 different marketing strategies and tactics on hair stylists and makeup artists that have worked... and didn't work. Through our expertise and findings, we have used this knowledge to give ourselves an unfair advantage in taking our clients to the next level.

In this ebook, you will learn industry trade secrets such as:

  • Use the Secrets of Michael Jordan and Will Smith to have other companies promote your services.
  • How to develop the
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Category: Business

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Title: The Profitable Promoter
Description:

How To Start and Develop Your Own Promotions & Event Marketing Business To Make A Full-Time Living Doing What You Love

This manual will be your guide to reaching the top 1% in the nightlife promotions and event marketing industry. A career in promotions will give you so many amazing perks and benefits that it will blow your mind, and that is on top of the fact that you will be making a serious amount of money along the way. You will be living a life that people only dream about or see in a movie.

The information in this manual gives you years of knowledge from one the best nightlife promoters and event marketers in the game, compiled into a step-by-step manual all for the price of a vodka and soda in a NYC lounge..

Some of the Pure Gold Contained in this Manual:

  • A proven strategy to find the best nightlife venue in town to work for
  • How to successfully break into the nightlife and event marketing industry and immediately start raking in the cash.
  • How to make great money at each party straight out of the gate.
  • Which clientele to target for maximum profits.
  • First hand knowledge on how to negotiate your deals for maximum profit while hedging the risk.
  • Strategies for not only landing high dollar clients, but also how to retain them.
  • How to successfully use social media and other online marketing platforms.
  • Both guerilla and traditional marketing tactics
... Click here to read the full description!


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Ebook Type: PDF
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Category: Business, Hobbies

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Title: How to Make Money from Woodcarving
Author: Heath Allison
Description:

Your Step-by-Step Guide to Turning a Hobby into a Lucrative Business” System!

The Definitive Guide To Turn Your Passion For Woodcarving or Wood Turning Into A Successful And Rewarding Business.

This system reveals everything you need to know to not just start your own successful woodcarving business but then grow it into a profitable enterprize.

Here’s a quick preview of what valuable information you will have at your fingertips…

  • Why both the "slow and steady" and "get rich quick" approaches are dead wrong and what you really need to focus on to achieve INCREDIBLE success … and profits!
  • The REAL reason many woodcarvers NEVER make big money – this is going to surprise you but it’s true and once you learn to avoid this way of thinking you’ll put yourself squarely on the fast track to success!
  • How to BUILD a PROFITABLE woodcarving business step by step … even if you have little or no business or management experience to speak of!
  • The SIMPLE, no-brainer way to leverage your woodcarving talent and passion to produce MAJOR profits in today’s economy!
  • The EASY way to find a RED-HOT woodcarving niche that you can exploit for MAXIMUM profits!
  • How to have people practically lining up EAGER to buy your products … while spending none of your hard-earned profits on marketing!
  • FOUR things all SUCCESSFUL
... Click here to read the full description!


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Category: Business

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Title: Continuous Business Improvement Planning
Description:

Discover how an innovative methodology and ingenious handbook can help you…

Achieve continuous business improvement Attain sales and marketing excellence Set up, manage and grow a new business

Be an expert consultant to your own business…

“Discover how to use an innovative methodology to continuously improve and grow your business”

Running a business has many problems and challenges. Most of you are either too busy or too confused with information overload to take the time to find an easy but effective way to help your business achieve its full potential.

You may:

  • buy many books on the subject;
  • read a lot of materials on business;
  • go to many business seminars;
  • listen to friends and associates;
  • watch videos by experts;
  • hire business consultants;
  • even try to fix some one-off problems for your business.

The question is, “How long and how much would that cost you in time, money and effort?” However, there are people who devote their time and effort to research, compile useful information, develop and put together amazing information products to make things easier and less stressful for people like you.

The “Continuous Business Improvement Planning”  handbook is one such product. It is also one of a kind, because it does not concentrate on

... Click here to read the full description!


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Category: Business

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Title: Personal Branding
Description:

"Personal Branding Is Wicked Important In The 21st Century. So Read This Letter In Its Entirety, And You'll Have The Keys To Create Your Personal Brand and Recession-Proof Your Life"

In the 21st Century mediocre will get you no more than mediocre results (if you get any results at all). The marketplace is crammed with similar products in almost every industry. And the advertising and marketing channels to reach consumers is virtually infinite.

Your Personal Brand is an emotional identification that comes to mind when someone thinks of you. Your personal brand exemplifies your values and those values that others associate with you.

Your wealth will be in direct correlation with how you serve your customer. So use your talents and personally brand yourself as the obvious expert in your chosen field and serve your customers with the utmost integrity. Not because you HAVE to, but because you WANT to.

What Will a Personal Branding Campaign Do For You?

  • Increase personal effectiveness
  • Create consistency
  • Build increased confidence – at all levels
  • Demonstrate commitment to personal development
  • Improve sales success
  • Increase your wealth
  • Convey a feeling of trust
  • Help establish a relationship between the business and the customer
  • Give your business a more professional image
  • Become the symbol of values placed on your business, such as
... Click here to read the full description!


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Category: Business

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Title: SMS Marketing
Description:

SMS marketing is a fantastic way to reach your customers.

Let’s face it, you don’t go anywhere without your mobile phone – am I right?

And SMS marketing statistics show that text messages are opened within 15 minutes of being sent, and that 97% of messages get read.

SMS marketing is easy to do, when you know how.

I have developed a simple Course to teach business owners, just like you, exactly step-by-step how to do it.

The main advantages of using SMS marketing are these:-

  • you reach customers at the exact moment that is best for you
  • almost all of your customers have a mobile phone
  • approximately 97% of every message sent gets read
  • you can send a personal one-on-one marketing message
  • you can run this type of marketing on a shoe-string budget
  • consumers find greatest value in advertising that is timely and relevant
  • SMS is immediate advertising
  • you can send marketing messages at very short notice

Here are a couple of examples that will show you ideas of how you will use it in your business.

  • Special Discount offers
  • Fill appointments in a quiet week
  • Member only deals
  • Special events
  • VIP Club Special Deals
  • Mealtime deals (food outlets)
  • Short Notice offers
  • Offers near expiry or Clearance of seasonal... Click here to read the full description!


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Category: Business

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Title: How to Buy & Sell Scrap Gold
Description:

Dump Your Job!

Start a Scrap Gold Business Gold Money Machine

Check out our system described below... to see how folks with less brains, skills or resources than you went from dead end jobs working for the "man" ...

... to using this simple system to persuade massive numbers of broke, under employed, & needy consumers to become rabid customers and your gold business partners.

How about some "Wants?"

  • I want "work" that will give me all the free time I want.
  • I want to "work" from home or anywhere else I choose.
  • I want to spend more time with my family.
  • I want to travel whenever I want.
  • I want an income that will give my family more than we need.
  • I want to do something that I enjoy.
  • I want something that will be easy to do and that I can be passionate about.
  • I want to be able to make plenty of money.
  • I want to "work" a few hours a day.
  • I want automatic income.
  • I want to be able to make money whether I'm actually working or not.
  • I want (and need) to start making money right now.

Can YOU duplicate the scenario described above and put this kind cash into YOUR pocket?

Let us show you how we do it!

  • Dump the "gold buyer" and do it yourself; eventually using a commissioned employee(s). If you don't have the cash to make the purchases now, use the jewelry or pawnshop "gold
... Click here to read the full description!


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